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Susan Greenfield

autor

Human Brain


Locked away remote from the rest of the body in its own custom-built casing of skull bone, with no intrinsic moving parts, the human brain remains a tantalising mystery. But now, more than ever before, we have the expertise to tackle this mystery - the last 20 years have seen astounding progress in brain research. Susan Greenfield begins by exploring the roles of different regions of the brain. She then switches to the opposite direction and examines how certain functions, such as movement and vision, are accommodated in the brain. She describes how a brain is made from a single fertilized egg, and the fate of the brain is traced through life as we see how it constantly changes as a result of experience to provide the essence of a unique in dividual.
Vypredané
11,88 € 12,50 €

A Day in the Life of the Brain


A world-renowned neuroscientist illuminates the science of consciousness by exploring a single day in the life of the brain Each of us has a unique, subjective inner world, one that we can never share directly with anyone else. But how do our physical brains actually give rise to this rich and varied experience of consciousness? In this ground-breaking book, internationally acclaimed neuroscientist Susan Greenfield brings together a series of astonishing new, empirically based insights into consciousness as she traces a single day in the life of your brain. From waking to walking the dog, working to dreaming, Greenfield explores how our daily experiences are translated into a tangle of cells, molecules and chemical blips, thereby probing the enduring mystery of how our brains create our individual selves.
Vypredané
27,50 € 28,95 €

A Day in the Life of the Brain


A Sunday Times and Financial Times Book of the Year What happens in our brains when we wake up, savour a meal or a glass of wine, walk the dog, stare at a screen, daydream or sleep? World-renowned neuroscientist Susan Greenfield draws on her own pioneering research to illuminate the mystery of consciousness, and how our brains make us who we are. 'Offers tantalising clues to the universe inside our heads' Rob Kingston, Sunday Times, Science Books of the Year 'One of the few brain researchers making a serious effort to investigate the rich continuum of conscious thoughts and feelings that underlie every moment of our waking lives' Clive Cookson, Financial Times 'An illuminating, engrossing journey' Nature 'Her writing is clear, sharp, devoid of difficult jargon and chatty. The brain's complexity comes across vividly' Anil Ananthaswamy, New Scientist
Vypredané
12,30 € 12,95 €

Změna myšlení


Žijeme ve světě, který byl ještě před pár desítkami let absolutně nepředstavitelný. Ve světě, kde dospělí tráví deset a více hodin denně online a děti používají ke hře i k učení tablety. Úžasné nové technologie nabízejí neuvěřitelné možnosti pro práci i zábavu. Ale znáte dobře jejich cenu? Autorka knihy, přední britská neurovědkyně Susan Greenfieldová, odhaluje, jak digitální technologie formují lidský mozek a jaký dopad mají na digitální domorodce, tj. na ty, kteří nikdy nepoznali svět bez internetu.
Vypredané
14,72 € 15,49 €

ID - The Question for meaning in the 21st Century


If you've ever wondered what effect video games have on your children's minds or worried about how much private information the government and big companies know about you, ID is essential reading. Professor Susan Greenfield argues persuasively that our individuality is under the microscope as never before; now more then ever we urgently need to look at what we want for ourselves as individuals and for our future society. ID is an exploration of what it means to be human in a world of rapid change, a passionately argued wake-up call and an inspiring challenge to embrace creativity and forge our own identities.
Vypredané
11,35 € 11,95 €