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  • Počet strán: 444
  • Väzba: iná / ostatná
  • EAN: 9783931126926
  • ISBN: 3-931126-92-7
  • Dátum vydania: 5. novembra 2007
  • Vydavateľstvo :

Los Logos

Robert Klanten

První z bestsellerů současného designu log a logotypů. Logos have become the face of brands, companies and record labels. They are indispensable “little helpers” in creating a positive image, to trigger the memory, aid identification and install trust. Often deceptively simple, the task of a logo is never an easy one – via extreme reduction it has to radically and perfectly distil an image or message into a simple, easily recognisable icon. Well-indexed subject-catalogued and systematically structured this popular bestseller has become the perfect research tool for any self-respecting designer or cultural enthusiast. Bilingual English / German edition
  • Počet strán: 444
  • Väzba: iná / ostatná
  • EAN: 9783931126926
  • ISBN: 3-931126-92-7
  • Dátum vydania: 5. novembra 2007
  • Vydavateľstvo :

První z bestsellerů současného designu log a logotypů. Logos have become the face of brands, companies and record labels. They are indispensable “little helpers” in creating a positive image, to trigger the memory, aid identification and install trust. Often deceptively simple, the task of a logo is never an easy one – via extreme reduction it has to radically and perfectly distil an image or message into a simple, easily recognisable icon. Well-indexed subject-catalogued and systematically structured this popular bestseller has become the perfect research tool for any self-respecting designer or cultural enthusiast. Bilingual English / German edition

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