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Print and production finishes for packaging


Includes packaging for food and drink, technology and entertainment products, health and beauty items. and Production Finishes for Packaging shows the different effects that can be created, and the key print and production techniques used to achieve them.
Vypredané
37,53 € 39,50 €

Diagrams


Commissioning bespoke diagrams is an expensive and time-consuming solution. This book offers a collection of exemplary, creative, and imaginative information design, shown in its original application and juxtaposed with the reference material used for each piece of work. Every design included in the book is analysed, and useful templates are included on the accompanying disc, along with clip-art features, such as arrows, flows, and boxes, so that designers can adopt and adapt them in order to display information within their own unique layouts. Diagrams offers a unique solution to the organisation of information and provides fresh thinking and imaginative solutions, making this an indispensable and inspirational reference book.
Vypredané
25,60 € 26,95 €

Deconstructing Logo Design


Design DNA: Logos is a practical and inspirational guide to logo design. The book works on two levels - on one hand it is a showcase of over 500 great logos from around the world, but it also goes one step further by analyzing how and why logos are constructed to successfully communicate and convey brand value. The logos included in this book are organized by industry sector, including Food and Drink, Fashion, Corporate, Travel and Tourism, Manufacturing and Marketing, Real Estate and Development, Retail, Health and Beauty, Media and Entertainment, Sports, Nonprofit, Public Sector, Environment, Web and Telecom, and Architecture and Design. Each chapter deconstructs a range of recent logo solutions by examining and discussing their choice of font, color, characteristics, and imagery. A short design brief and company history is also included in order to illustrate how and why the logo design successfully portrays its message. A selection of case studies provide further in-depth analysis, and walk readers through the reasoning behind the design decisions that made the logo work. Focus On sections provide useful information on specific elements such as typography, icons, and colors, and how to apply them to the logo design. Design DNA: Logos allows readers to learn from successful international logo solutions, which they can then take away and apply to their own designs. It is a must-have book for any logo designer.
Vypredané
32,25 € 33,95 €

Complete Guide to Organizing and Styling


The Complete Guide to Organizing & Styling Professional Photo-shoots is an essential tool for anyone responsiblefor making a professional photo-shoot happen. This is the ultimate, hard-working soup-to-nuts handbook telling readers all they need to know about planning a photo-shoot from concept to completion. Everything from booking and arranging your studio space; booking and briefing stylists; prop-sourcing; prop-making; set-building; booking models and clearing model releases; liaising with agencies; and even guidanceon model poses, is covered here. Subjects include people, food, and products, each illustrated with full-color photographs taken.
Vypredané
22,75 € 23,95 €

Choosing and Using Paper


A reference for using paper and print finishes in design work, this title presents case studies detailing how the paper was chosen, the innovative treatments applied, and why they make the piece successful.
Vypredané
22,75 € 23,95 €

Font


Font provides a fully integrated visual sourcebook of classic fonts that still resonate with contemporary style for today's graphic designers. Each font featured in the book is accompanied by the main character set of the principal font along with typesheet style examples of the font with specifications. The characteristics of each font, such as vertically stressed oblique serifs or abrupt contrasts, will be highlighted, and the main font will be juxtaposed with other similar fonts for easy cross-referencing. Uniquely for a typeface sourcebook, each font is also shown in situ to give a real-life working context. Broken down into specific typographic classifications, this classic collection provides an inspirational resource for graphic designers alongside a fully featured type source, allowing designers to make considered font choices without having to trawl through the vast font libraries on offer from most font vendors.
Vypredané
23,70 € 24,95 €

All New Print Produstion Handbook


Now fully updated and revised to include the latest hardware and software standards, The All New Print Production Handbook is a unique, practical and incisive reference resource revealing and explaining every aspect of print production. Traditional and specialist printing and binding techniques are discussed in detail, and the book also provides a forward-looking and insightful analysis of current and next-generation digital layout and print production processes. Every stage of the creative process is explained in clear, concise text, accompanied by color diagrams: From concept and planning through digital workflow, color management, font and image usage, to file formats, proofing, paper selection, signatures and extent, printing techniques, finishes, post production, and distribution. Covering all print products from bespoke limited editions to locally produced low-cost items, The All New Print Production Handbook is the bible of print production for industry professionals and students alike.
Vypredané
22,75 € 23,95 €

Poster art


Now available in paperback, Poster-Art explores the exciting area of poster design in what is an essential examination of everyhting that goes into making a poster whta it is. It looks at how the colour, artwork and typography are used to achieve a s uccessful design, which must be attention grabbing, succinct, convincing and memorable. Poster-Art showcases an international collection of graphic design in this continually developing area. From mass-market designs to exclusive, limited-edition wor ks, the book explores both ...
Vypredané
30,39 € 31,99 €

Learn in 15 Minutes - Calligraphy


Learn in 15 Minutes: Calligraphy : 15 exercises, 15 letterforms, 15 variations
Vypredané
11,88 € 12,50 €

Complete Digital Illustration


Complete Digital Illustration is an informative and practical guide to this in-demand area of design. Alongside step-by step tutorials, top image-makers from around the world provide real and practical advice on setting up a studio, creating a killer portfolio, and winning commissions. The work featured in the book reflects the wide and exciting range of image-making practice that thrives today, from music and fashion to character and toy design. The book reveals the secrets of the industry’s most successful creatives who transfer traditional illustrative skills into digital dimensions, producing the highest quality, most commercially successful animation, three-dimensional, and vector-based illustration. This book offers a master class for students and professional designers and illustrators who want to take their work beyond the constraints of two-dimensions and gain greater commercial success. An inspirational, must-have guide, Complete Digital Illustration is also of real value for professional image-makers.
Vypredané
32,25 € 33,95 €

Styling for Instagram


Styling for Instagram
Vypredané
15,15 € 15,95 €

What is Fashion Design?


Vypredané
24,65 € 25,95 €