Viction Workshop Ltd

Artists have long explored the nuances of limited color palettes in their work, from El Lissitzkys highly symbolic abstractions to Shepard Faireys iconic Hope poster. Recognizing the power of simplicity in conveying a succinct message without too much noise or artifice instantly changes the way we interact with these compositions, and allows for the subtle use of texture, form and layer to create interest and convey information in unique and innovative ways. Not limited to social or political commentary, designers too have been utilizing these techniques for a wide variety of applications, from book design and packaging, to brand identity and promotion. Less is More examines the very best of recent graphic design in one, two and three colors.

Animated flip books have entertained and delighted for over a century. The Flip & Fun books renew the medium in an educational series with exciting results. Each boxed set contains five flip books revolving around a single topic. Dipped in a single bold color, every Flip & Fun booklet uses cheery animated characters to tell a unique story. Flip & Fun: Fruits asks questions such as, what does a red apple love most? How many yellow bananas have dropped into grandmas basket? Meanwhile, Flip & Fun: Animals asks, how tall can yellow giraffes grow? How many teeth can you count in the green crocodiles mouth? The story then reveals an answer to the simple question posed on the books cover. Children are challenged to develop their mental and physical dexterity as they animate stories in order to solve the flip books riddle. Each set features a different artist and a rainbow of colored books.

This highly interactive and challenging new card game series is designed to inspire imaginative play among young and old alike. Simply roll the dice to determine the genre, draw some cards at random, and use your best improvisation skills to tell an original story based on the content of the card's artwork, arranged in any sequence. The genres include romance, mystery, humor, fantasy, horror and science fiction. The double-sided cards enclosed are beautifully illustrated with stylized scenes that are sometimes puzzling, at other times menacing the storyline is totally up to you, so rush headlong into the adventure and let your story unfold! The My Adventure series is sure to be an amusing pastime for years to come amongst family and friends alike.

Are all monsters creepy and evil, or can they be happy or silly? Can a lion be cute and cuddly, or a monkey stubborn and sulky? Do all robots have square faces? What does a cool robot really look like to you? The What's That Face? series lets children create their own answers to questions like these through interactive activity books that spark the imagination and allow lots of room for creativity! Each book includes 32 pages of blank creature designs for drawing, a number of different detachable mask templates, and sticker sheets featuring whimsical and off-beat facial features specially designed to match the theme. The books are perfect for collage, drawing, coloring and role-playing, allowing young artists to create and become their very own monsters, wild animals, and robots. Collect all of the What's That Face? books to mix-and-match your own crazy creatures! For ages 4 and up.

Have you ever wondered just how big our world actually is? Humble beginnings lead to huge adventures in the Zoom series, where young readers are lifted out of everyday life to see the world in a brand-new way. One story begins with a boy and an ice cream cone, and each turn of the page takes the reader one step back to show an entirely new perspective. Each spread has a die-cut shape (circle, square, or triangle) showing a hint of the next page's bright, geometric illustrations, allowing readers to follow the shapes from a scoop of ice cream all the way to the spiral of the galaxy itself, with new details revealed every step of the way. What circles, squares and triangles will you spot in the world around you after taking an epic journey outward with Zoom?

Inspired by letterpress printing and childlike observations, The Typefaces are simply faces in type. Initially self-published by creative director and graphic designer Scott Lambert in 2015, the book has gone on to win several global design awards with its wit and charm. While it will still feature the letters 'A' to 'Z' in different type - each paired with a fun rhyme about the hidden face in the negative space, the 2019 edition will also consist of new updates to the content. Besides offering young readers a unique and compelling means to learn the alphabet, the book also hopes to encourage people to look at familiar things in different ways and elicit delight in new discoveries. In Scott's own words, The Typefaces is for the designer in every child, and the child in every designer.

The business world today is ever-evolving and filled with challenges more complex than they used to be. For a brand to take off or thrive in this digital age, it must find meaningful ways to stand out and resonate when it comes to communicating its core messages or content across multiple platforms. To this end, custom typefaces have become an increasingly common means for forward-thinking brands to establish and further strengthen their visual identities. By expressing its unique personality or supporting a campaign effectively, these typefaces go beyond aesthetics and achieving marketing objectives to build value for the brand over the long term. Type for Type collates some of the best custom typography work around the world that demonstrates both creative and commercial ingenuity, with insights into key processes and techniques to inspire both designers and clients alike.

A world without plants is a world without life, both literally and figuratively. Besides forming the very basis of human survival on Earth, they are also an important source of creative inspiration, ingenuity, and expression. From scientific explorers like Sir Joseph Banks who travelled across the globe in search of never-seen before species to impressionist painters like Édouard Manet who sought to capture the subtle beauty of everyday objects, many artists and illustrators have used flora as a powerful means to convey the essence of our very existence. Botanical Inspiration is a timeless collection of artwork and illustrations that feature flora and its many facets through a variety of visual concepts, styles, and techniques. It speaks to lovers of both nature and creativity as a universal language in itself, thoughtfully interpreted by some of today's most intriguing and interesting talents.

The best-selling PALETTE colour-themed series remains one of the most successful and sought-after references for designers around the world. Its first three editions - Black & White (Vol. 1), Multicolour (Vol. 2) and Gold & Silver (Vol. 3) - form the basis of a classic collection that continues to be relevant and reliable through the variety of compelling concepts and visuals featured; in-demand even though they are no longer in print. In keeping with the ever-changing demands of creative practitioners today without losing the essence of the original series, these three fan favourites will now be re-edited with the latest works, and made more accessible under the PALETTE Mini series, with future releases of editions 04 - 08 to follow. Redesigned rather than reprinted for easier and more efficient reading and collecting, PALETTE Minis will be packed with style and substance like their predecessors; serving as the intriguing, instrumental, and timeless sources of inspiration that they have always been. Black & White (Vol. 1) focuses on monochromatic graphic art that manifest the versatility and striking impact of the two non-colours across 130 creative projects around the world. Despite the many colour trends and printing technologies that have emerged over the years, they form one of the most popular palettes that has never gone out of style.

The best-selling PALETTE colour-themed series remains one of the most successful and sought-after references for designers around the world. Its first three editions - Black & White (Vol. 1), Multicolour (Vol. 2) and Gold & Silver (Vol. 3) - form the basis of a classic collection that continues to be relevant and reliable through the variety of compelling concepts and visuals featured; in-demand even though they are no longer in print. In keeping with the ever-changing demands of creative practitioners today without losing the essence of the original series, these three fan favourites will now be re-edited with the latest works, and made more accessible under the PALETTE Mini series, with future releases of editions 04 - 08 to follow. Redesigned rather than reprinted for easier and more efficient reading and collecting, PALETTE Minis will be packed with style and substance like their predecessors; serving as the intriguing, instrumental, and timeless sources of inspiration that they have always been. With their mesmerising sheen, metallic colours add lustre to surfaces as they catch the eye even under the dimmest of lights. Through a vast variety of mediums and techniques, the artists and designers featured in Gold & Silver (Vol. 3) demonstrate great sensibility and sensitivity in using metallics on materials to balance form and function.

The best-selling PALETTE colour-themed series remains one of the most successful and sought-after references for designers around the world. Its first three editions - Black & White (Vol. 1), Multicolour (Vol. 2) and Gold & Silver (Vol. 3) - form the basis of a classic collection that continues to be relevant and reliable through the variety of compelling concepts and visuals featured; in-demand even though they are no longer in print. In keeping with the ever-changing demands of creative practitioners today without losing the essence of the original series, these three fan favourites will now be re-edited with the latest works, and made more accessible under the PALETTE Mini series, with future releases of editions 04 - 08 to follow. Redesigned rather than reprinted for easier and more efficient reading and collecting, PALETTE Minis will be packed with style and substance like their predecessors; serving as the intriguing, instrumental, and timeless sources of inspiration that they have always been. Colours have the ability to elicit a broad range of emotions and responses; forming a powerful and accessible language that can transcend all sorts of communication barriers. Multicolour (Vol. 2) takes a look at some of the best creative solutions around the world that feature multiple hues to engage viewers and evoke distinct sensations.

PALETTE -- viction: ary's best-selling colour-themed series -- has been one of the most sought-after references for designers around the world. In keeping up with the needs of digital-savvy creative practitioners today, the PALETTE mini series was launched at the end of 2019. Each mini edition is a redesigned version of its original with flip-friendly post-card-sized pages for convenience and includes new work for fresh inspiration. PALETTE mini 04: Neon comes after the first 3 titles (Black & White, Multicolour, Gold & Silver) with a dazzling collection of projects featuring clever uses of fluorescent hues. Showcasing spot colours, phosphorescent inks, and interesting printing techniques, this electrifying edition highlights the creative ways with which designers are setting visual culture aglow.

PALETTE--viction:ary's best-selling colour-themed series--has been one of the most sought-after references for designers around the world. In keeping up with the needs of digital-savvy creative practitioners today, the PALETTE mini series was launched at the end of 2019. Each mini edition is a redesigned version of its original with flip-friendly postcard-sized pages for convenience and includes new work for fresh inspiration. Following the first 4 titles under the series (Black & White, Multicolour, Gold & Silver, Neon), PALETTE mini 05: Pastel contains thoughtful design solutions and visual experiments that inspire with the variety of creative ways that the typically soft and soothing colour range can be featured - whether it is used as a single hue, a palette, or juxtaposed with contrasting tones.

From the mysteries and wonders of the natural world to man-made marvels in science, technology, and innovation, planet Earth is full of fun and fascinating things to discover at any age. Although most knowledge can be obtained online today, there is nothing quite like the charm of learning from a book packed with witty writing and illustrations like Diarmuid O Cathain's compelling series on Little-known Facts. The Animals edition presents some of the most intriguing details about the creatures that inhabit our land, air, and sea using clever rhymes and visuals that make for an enjoyable and eye-opening reading experience.

In a world driven by well-being and appearances, the modern healthcare and beauty industry is a thriving one with consumer demographics that span across all layers of society. Besides the conglomerates that continue to dominate international markets, there has also been a large rise in independent companies with strong ideals and concepts that cater to a more comprehensive as well as specific range of needs. BRANDLife: Health & Beauty explores how compelling graphic identities and interiors play a crucial role in impacting the perceptions and promises offered by upcoming and established healthcare and beauty brands today. From eye-catching packaging on cosmetics and skincare products to effective spatial planning for hair salons and medical centres, it offers visual inspiration and valuable insights as to how creativity and design ultimately affect the quality of experiences and outcomes.

The world today can be an infinitely better place. With the increasing amount of issues affecting us as a whole in recent years, such as the global health crises, environmental destruction, and socioeconomic disparities, the onus is on each and every one of us to do everything we can for the generations to come. Design has been -- and will always be -- our crucial tool in this regard. Whether it be through campaigns that rally for action, posters that raise awareness, or products that actually change bad habits, designers combine creativity, craft, and compelling visuals to materialize concepts that can effectively transform the way we live. Good by Design collates the best projects and insights to inspire not only those who wish to do good, but also hope for all in a better tomorrow.