Hľadanie: Hardweird
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Hooked
Everyone knows how hard it can be to maintain a healthy diet. But what if some of the decisions we make about what to eat are beyond our control? Is it possible that food is addictive, like drugs or alcohol? And to what extent does the food industry know, or care, about these vulnerabilities? In Hooked, Pulitzer Prize-winning investigative reporter Michael Moss sets out to answer these questions and to find the true peril in our food.
Moss uses the latest research on addiction to uncover the shocking ways that food, in some cases, is even more addictive than alcohol, cigarettes, and drugs. Our bodies are hardwired for sweets, so food giants have developed fifty-six types of sugar to add to their products and ways to exploit our evolutionary preference for fast, ready-to-eat foods. Moss goes on to show how the processed food industry -- including major companies like Nestle, Mars, and Kellogg's -- has not only tried to hide the addictiveness of food but to actually exploit it. As obesity rates continue to climb, manufacturers are now claiming to add ingredients that can effortlessly cure our compulsive eating habits.
A gripping account of the legal battles, insidious marketing campaigns, and cutting-edge food science that have brought us to our current public health crisis, Hooked lays out all that the food industry is doing to exploit and deepen our addictions, and shows us why what we eat has never mattered more.
Vypredané
17,58 €
18,50 €
Exercised
'Endlessly fascinating and full of surprises. Easily one of my books of the year' BILL BRYSON
The myth-busting science behind our modern attitudes to exercise: what our bodies really need, why it matters, and its effects on health and wellbeing.
In industrialized nations, our sedentary lifestyles have contributed to skyrocketing rates of obesity and diseases like diabetes. A key remedy, we are told, is exercise - voluntary physical activity for the sake of health. However, most of us struggle to stay fit, and our attitudes to exercise are plagued by misconceptions, finger-pointing and anxiety.
But, as Daniel Lieberman shows in Exercised, the first book of its kind by a leading scientific expert, we never evolved to exercise. We are hardwired for moderate exertion throughout each day, not triathlons or treadmills. Drawing on over a decade of high-level scientific research and eye-opening insights from evolutionary biology and anthropology, Lieberman explains precisely how exercise can promote health; debunks persistent myths about sitting, speed, strength and endurance; and points the way towards more enjoyable and physically active living in the modern world.
'Myth-busting, illuminating, brilliant - Lieberman will completely change the way you think about your body' Professor ALICE ROBERTS, presenter of Our Incredible Human Journey
Vypredané
23,28 €
24,50 €
The Knife's Edge
A TIMES BEST BOOK OF 2019
An intimate and compelling exploration into the unique psyche of the heart surgeon, by one of the profession's most eminent figures.
Although Professor Stephen Westaby was born with the necessary coordination and manual dexterity, it was a head trauma sustained during university that gifted him the qualities of an exceptional heart surgeon: qualities that are frequently associated with psychopathy. His thirty-five-year career has been characterised by fearlessness and ruthless ambition; leaving empathy at the hospital door as thousands of patients put their lives in his hands.
For heart surgeons, the inevitable cost of failure is death and in The Knife's Edge, Westaby reflects on the unique mindset of those who are drawn to this exhilarating and often tragic profession. We discover the pioneers who grasped opportunities and took chances to drive innovation and save lives. Often difficult, uninhibited and fearless, theirs is a field constantly threatened by the risk of public failure.
Like those before him, Westaby refuses to draw the line in his search of a lifetime solution to problems of the heart. His determination is unerring - a steadfastness underpinned by his unusual mind. But as we glimpse into the future of cardiac surgery, for all its remarkable scientific advancement, one question remains: within the confines of socialised medical healthcare systems, how can heart surgeons - individuals often hardwired with avoidance of self-doubt, a penchant for glory and a flagrant disregard for authority - truly flourish?
Vypredané
12,30 €
12,95 €
New York, Actually
'Everything a romantic novel should be - an absolute delight.' - Veronica Henry Meet Molly New York's most famous agony aunt, she considers herself an expert at relationships...as long as they're other people's. The only love of her life is her Dalmatian, Valentine. Meet Daniel A cynical divorce lawyer, he's hardwired to think relationships are a bad idea. If you don't get involved, no-one can get hurt. But then he finds himself borrowing a dog to meet the gorgeous woman he sees running in Central Park every morning...Molly and Daniel think they know everything there is to know about relationships...until they meet each other that is...'Wonderfully romantic and sumptuously atmospheric.' -Alex Brown, author of The Secret Orchard Cottage
Vypredané
10,40 €
10,95 €
The Knife's Edge
A TIMES BEST BOOK OF 2019
An intimate and compelling exploration into the unique psyche of the heart surgeon, by one of the profession's most eminent figures.
Although Professor Stephen Westaby was born with the necessary coordination and manual dexterity, it was a head trauma sustained during university that gifted him the qualities of an exceptional heart surgeon: qualities that are frequently associated with psychopathy. His thirty-five-year career has been characterised by fearlessness and ruthless ambition; leaving empathy at the hospital door as thousands of patients put their lives in his hands.
For heart surgeons, the inevitable cost of failure is death and in The Knife's Edge, Westaby reflects on the unique mindset of those who are drawn to this exhilarating and often tragic profession. We discover the pioneers who grasped opportunities and took chances to drive innovation and save lives. Often difficult, uninhibited and fearless, theirs is a field constantly threatened by the risk of public failure.
Like those before him, Westaby refuses to draw the line in his search of a lifetime solution to problems of the heart. His determination is unerring - a steadfastness underpinned by his unusual mind. But as we glimpse into the future of cardiac surgery, for all its remarkable scientific advancement, one question remains: within the confines of socialised medical healthcare systems, how can heart surgeons - individuals often hardwired with avoidance of self-doubt, a penchant for glory and a flagrant disregard for authority - truly flourish?
Vypredané
16,10 €
16,95 €
Rise and Kill First
The Talmud says: "If someone comes to kill you, rise up and kill him first." This instinct to take every measure, even the most aggressive, to defend the Jewish people is hardwired into Israel's DNA. From the very beginning of its statehood in 1948, protecting the nation from harm has been the responsibility of its intelligence community and armed services, and there is one weapon in their vast arsenal that they have relied upon to thwart the most serious threats: Targeted assassinations have been used countless times, on enemies large and small, sometimes in response to attacks against the Israeli people and sometimes preemptively.
In this page-turning, eye-opening book, journalist and military analyst Ronen Bergman - praised by David Remnick as "arguably [Israel's] best investigative reporter" - offers a riveting inside account of the targeted killing programs: their successes, their failures, and the moral and political price exacted on the men and women who approved and carried out the missions.
Built from interviews with Israeli Prime Ministers as well as high-level figures in Mossad, and the country's military and intelligence services - Rise and Kill First includes never-before-reported, behind-the-curtain accounts of key operations, and based on hundreds of on-the-record interviews and thousands of previously unseen files. Bergman traces, from statehood to the present, the gripping events and thorny ethical questions underlying Israel's targeted killing campaign, which has shaped the Israeli nation, the Middle East, and the entire world.
Vypredané
23,28 €
24,50 €
Hardwiring Happiness
With New York Times bestselling author, Dr. Hanson's four steps, you can counterbalance your brain's negativity bias and learn to hardwire happiness in only a few minutes each day. Why is it easier to ruminate over hurt feelings than it is to bask in the warmth of being appreciated? Because your brain evolved to learn quickly from bad experiences and slowly from good ones, but you can change this. Life isn't easy, and having a brain wired to take in the bad and ignore the good makes us worried, irritated, and stressed, instead of confident, secure, and happy. But each day is filled with opportunities to build inner strengths and Dr. Rick Hanson, an acclaimed clinical psychologist, shows what you can do to override the brain's default pessimism. Hardwiring Happiness lays out a simple method that uses the hidden power of everyday experiences to build new neural structures full of happiness, love, confidence, and peace. You'll learn to see through the lies your brain tells you. Dr. Hanson's four steps build strengths into your brain to make contentment and a powerful sense of resilience the new normal. In just minutes a day, you can transform your brain into a refuge and power center of calm and happiness.
Vypredané
15,68 €
16,50 €
Beyond Human Nature
We are constantly told that human traits - from aggression to gender differences - are 'hardwired'. In "Beyond Human Nature" Jesse J. Prinz reveals that it is the societies we live in, not our genes, that determine how we think and feel. From why mental illness differs so widely between cultures to how geography influences morals, from our sexual preferences to how we learn languages, he proves that the vast diversity of behaviour is not ingrained. This is a book about humanity's power to transcend nature; and one that, ultimately, celebrates our differences. Jesse J. Prinz is currently a Distinguished Professor of philosophy at the City University of New York and an Adjunct Professor of Philosophy at the University of North Carolina at Chapel Hill where he taught until January 2009. He works primarily in the philosophy of psychology and has produced books and articles on emotion, moral psychology, aesthetics and consciousness.
Vypredané
12,83 €
13,50 €
Breaking the Habit of Being Yourself : How to Lose Your Mind and Create a New One
A new science is emerging that can empower you shape your dream life, create any reality you choose and make positive changes from the inside out.
You are not doomed by your genes and hardwired to be a certain way for the rest of your life. In Breaking the Habit of Being Yourself, renowned author, speaker, researcher and chiropractor Dr Joe Dispenza combines the fields of quantum physics, neuroscience, brain chemistry, biology and genetics to show you what is truly possible.
Not only will you be given the necessary knowledge to change any aspect of yourself, you will be taught the step-by-step tools to apply what you learn in order to make measurable changes in any area of your life. Dr Joe demystifies ancient understandings and bridges the gap between science and spirituality. Through his powerful workshops and lectures, thousands of people in 25 different countries have used these principles to change from the inside out. Once you break the habit of being yourself and truly change your mind, your life will never be the same!
God
The #1 New York Times bestselling author of Zealot and host of Believer explores humanity's quest to make sense of the divine, and sounds a call to embrace a deeper, more expansive understanding of God. In Zealot, Reza Aslan replaced the staid, well-worn portrayal of Jesus of Nazareth with a startling new image of the man in all his contradictions. In his new book, Aslan takes on a subject even more immense: God, writ large. In layered prose and with thoughtful, accessible scholarship, Aslan narrates the history of religion as one long and remarkably cohesive attempt to understand the divine by giving it human traits and emotions. According to Aslan, this innate desire to humanize God is hardwired in our brains, making it a central feature of nearly every religious tradition. As Aslan writes, "Whether we are aware of it or not, and regardless of whether we're believers or not, what the vast majority of us think about when we think about God is a divine version of ourselves." But this projection is not without consequences. We bestow upon God not just all that is good in human nature--our compassion, our thirst for justice--but all that is bad in it: our greed, our bigotry, our penchant for violence. All these qualities inform our religions, cultures, and governments. More than just a history of our understanding of God, this book is an attempt to get to the root of this humanizing impulse in order to develop a more universal spirituality. Whether you believe in one God, many gods, or no god at all, God: A Human History will challenge the way you think about the divine and its role in our everyday lives.
Vypredané
26,60 €
28,00 €
How Emotions Are Made
'A brilliant and original book on the science of emotion, by the deepest thinker about this topic since Darwin' Daniel Gilbert, author of the bestseller Stumbling on Happiness When you feel anxious, angry, happy, or surprised, what's really going on inside you? Most scientists would agree that emotions come from specific parts of the brain, and that we feel them whenever they're triggered by the world around us. The thrill of seeing an old friend, the sadness of a tear-jerker movie, the fear of losing someone you love - each of these sensations arises automatically and uncontrollably within us, finding expression on our faces and in our behaviour, and carrying us away with the experience. This understanding of emotion has been around since Aristotle. But what if it's wrong? In How Your Emotions Are Made, pioneering psychologist Lisa Feldman Barrett draws on the latest scientific evidence to reveal that our ideas about emotion are dramatically, even dangerously, out of date - and that we have been paying the price. Emotions don't exist objectively in nature, Barrett explains, and they aren't pre-programmed in our brains and bodies; rather, they are psychological experiences that each of us constructs based on our unique personal history, physiology and environment. This new view of emotions has serious implications: when judges issue lesser sentences for crimes of passion, when police officers fire at threatening suspects, or when doctors choose between one diagnosis and another, they're all, in some way, relying on the ancient assumption that emotions are hardwired into our brains and bodies. Revising that conception of emotion isn't just good science, Barrett shows; it's vital to our wellbeing and the health of society itself.
Vypredané
18,00 €
18,95 €
Wired for culture
Since humans left Africa less than a hundred thousand years ago there has been a staggering explosion of cultures. What caused this blooming of diversity? Why are there so many mutually incomprehensible languages, even within small territories? Why do we rejoice in rituals, wrap ourselves in flags, or define ourselves in opposition to others? In "Wired for Culture" Mark Pagel, one of the world's leading experts on human development, shows how our facility for culture is the key to our success as a species. Humans are usually seen as differing from other animals because of our inherent traits of consciousness, language and intelligence. But Mark Pagel shows we've had it the wrong way round. Many of these things would not exist without our propensity for culture - our ability to co-operate in small tribal societies, enabling us to pass on knowledge, beliefs and practices so that we prospered while others declined. Mark Pagel's extraordinary history of the role of culture in natural selection shows how humans developed a mind that is hardwired for culture - so that it has outstripped our genes in determining who we are, how we think and speak, who we love and kill - and how it equips us for the challenges of life in the modern world. Weaving together evolutionary biology, anthropology, natural history, philosophy and Pagel's years of observing human behaviour around the globe, this extraordinary book sheds light on everything from art, morality and affection to jealousy, self-interest and prejudice. It will change how we view ourselves, not just as individuals, but within the wider story of our species.
Vypredané
25,64 €
26,99 €