Maximalism
Charlotte Rivers
This sumptuously extravagant book examines design that appeals to the senses through luxury, profusion, and excessmaximalism. After a decade in which minimalism has held sway over the design industry, many designers are now rejecting the limitations
of pared-down modernism in favor of a more rich and vibrant "maximal" aesthetic.
This book celebrates the qualities of maximalism, or enriched modernismits role in creating fantasy, a sense of luxury, the multi-sensory appealand teaches designe
rs how to apply it by bringing together a selection of projects from around the world that typify maximalism in graphic designwhether through use of materials, print processes, layout and composition, or sheer extravagance of purpose.
The book is n
ot just about expensive projects for luxury brands (although of course these feature): it is about examples of print that appeal to any one of the senses in a powerful and unusual way. These include packaging, magazines, brochures, books, identity jo
bs, and other forms of print work.
of pared-down modernism in favor of a more rich and vibrant "maximal" aesthetic.
This book celebrates the qualities of maximalism, or enriched modernismits role in creating fantasy, a sense of luxury, the multi-sensory appealand teaches designe
rs how to apply it by bringing together a selection of projects from around the world that typify maximalism in graphic designwhether through use of materials, print processes, layout and composition, or sheer extravagance of purpose.
The book is n
ot just about expensive projects for luxury brands (although of course these feature): it is about examples of print that appeal to any one of the senses in a powerful and unusual way. These include packaging, magazines, brochures, books, identity jo
bs, and other forms of print work.
This sumptuously extravagant book examines design that appeals to the senses through luxury, profusion, and excessmaximalism. After a decade in which minimalism has held sway over the design industry, many designers are now rejecting the limitations
of pared-down modernism in favor of a more rich and vibrant "maximal" aesthetic.
This book celebrates the qualities of maximalism, or enriched modernismits role in creating fantasy, a sense of luxury, the multi-sensory appealand teaches designe
rs how to apply it by bringing together a selection of projects from around the world that typify maximalism in graphic designwhether through use of materials, print processes, layout and composition, or sheer extravagance of purpose.
The book is n
ot just about expensive projects for luxury brands (although of course these feature): it is about examples of print that appeal to any one of the senses in a powerful and unusual way. These include packaging, magazines, brochures, books, identity jo
bs, and other forms of print work.
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