- Počet strán: 336
- Väzba: mäkká, brožovaná
- EAN: 9781800750333
- Jazyk: anglický
- Dátum vydania: 1. júla 2021
- Vydavateľstvo : Swift Press
You're About to Make a Terrible Mistake!
Olivier Sibony
A lively, research-based tour of nine common decision-making traps – and practical tools for avoiding them – from a professor of strategic thinking We make decisions all the time. It's so natural that we hardly stop to think about it. Yet even the smartest and most experienced among us make frequent and predictable errors. So, what makes a good decision? Should we trust our intuitions, and if so, when? How can we avoid being tripped up by cognitive biases when we are not even aware of them?
You're About to Make a Terrible Mistake! offers clear and practical advice that distils the latest developments in behavioural economics and cognitive psychology into actionable tools for making clever, effective decisions in business and beyond.
You're About to Make a Terrible Mistake! offers clear and practical advice that distils the latest developments in behavioural economics and cognitive psychology into actionable tools for making clever, effective decisions in business and beyond.
- Počet strán: 336
- Väzba: mäkká, brožovaná
- EAN: 9781800750333
- Jazyk: anglický
- Dátum vydania: 1. júla 2021
- Vydavateľstvo : Swift Press
A lively, research-based tour of nine common decision-making traps – and practical tools for avoiding them – from a professor of strategic thinking We make decisions all the time. It's so natural that we hardly stop to think about it. Yet even the smartest and most experienced among us make frequent and predictable errors. So, what makes a good decision? Should we trust our intuitions, and if so, when? How can we avoid being tripped up by cognitive biases when we are not even aware of them?
You're About to Make a Terrible Mistake! offers clear and practical advice that distils the latest developments in behavioural economics and cognitive psychology into actionable tools for making clever, effective decisions in business and beyond.
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