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Packeta - Doručenie na adresu

19. 12.

Balík na poštu

19. 12.

Balikobox

19. 12.

Slovenská pošta - na adresu

19. 12.

Kuriér SPS

19. 12.

Balíkovo (Alzaboxy)

19. 12.

Doručenie na predajňu

19. 12.

Osobný odber v sklade

23. 12.

Packeta - Výdajné miesto a Z-BOX

19. 12.

Anne Miltenburg

autor

Brand the Change


Whether you are building an innovative new product, creating a service for good, spreading a new idea, or positioning yourself as a leader in your field, thinking like a brand strategist will help you to create a clear, compelling offer, develop unique brand experiences and ultimately attract and convert the right audiences. Brand the Change challenges you to put your head above the clouds to formulate a compelling big vision, while having your feet in the mud: to understand how to realize that vision by selling yourself well and all the practical branding challenges that come with it. The book unpacks the brand building process in practical steps, offers you the tools and exercises to build your own brand, offers a rich array of tips from trademarking to digital marketing, and inspires with case studies of successful change making brands. The content is developed based on years of experience in building brands, conversations with dozens of changemakers across to understand what their branding challenges and need for knowledge and skills are and extensive content testing with hundreds of workshop participants. It contains 23 tools and exercises, 14 case studies from change making organisations across the world and 7 guest essays from experts.
U dodávateľa darček
38,95 €