Shaughnessy Adrian

This book offers students, novice designers, and battle-toughened professionals alike an insider's guide to the complexities of current graphic design practice and thinking.It contains all you need to know to survive and prosper in the complex, ever-shifting world of graphic design. Set out in A-Z style and written in a realistic, conversational, and insightful way, the book provides advice on the fundamental topics and issues that face designers in their daily lives. It looks at everything from kerning to presenting, from budgeting to dealing with rejection, from annual reports to interface design. Adrian Shaughnessy, author of the best-selling How to be a Graphic Designer Without Losing Your Soul, is himself a successful designer, and brings a wealth of experience to this very useful and entertaining book.

Herb Lubalin: American Graphic Designer is a monograph of the legendary US typographer and graphic designer. This 448-page book features hundreds of examples of Lubalin's work (many never before published), and previously unseen photographs of him at work and play. Divided into sections on his work in Advertising, Typography and Editorial, it features an extensive biographical text by Adrian Shaughnessy that includes interviews with George Lois, Seymour Chwast, Alan Peckolick, Carl Fischer, Steven Heller, and members of the Lubalin family. Produced in association with The Herb Lubalin Study Center at Cooper Union, New York, and with the active cooperation of the Lubalin family, this monograph has become the definitive work on one of America's most influential designers.

Five years in the making, Living by Design is an in-depth survey of the group from its beginnings in 1970s London to its current status as one of the powerhouses of international design. Five years in the making, Living by Design (two volumes) is the definitive statement on fifty years of Pentagram, and an in-depth survey of the group from its beginnings in 1970s London to its current status as one of the powerhouses of international design. Book one, The Biography , offers a comprehensive analysis of the group, its partners, its achievements, its multidisciplinary approach and its unique business model. This is accompanied by a plethora of images (some never published), a visual essay of Pentagram’s work across four main sectors, a selection of partners' writings, a Pentagram family tree, and much more. Book two, The Directory , has profiles of fifty partners, past and present, accompanied by extensive coverage of their work. It’s a stellar roll from the five famous founders to some of the most celebrated names in contemporary design. It also includes a list of everyone who worked in the firm’s various offices. Both books are designed by Tony Brook and the Spin design team. 3500 color illustrations