Hľadanie: Logoz
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Mýtus & Logos
Ve 24 tematicky orientovaných kapitolách se texty zabývají vystřídáním mýtu logem například ve způsobu poznání přírody, v pojetí dějin nebo v etickém kladení otázek. Tématem některých textů je také „návrat k mýtu“. Řazení kapitol se chronologicky řídí podle výchozích textů antické filozofie, počínaje Homérem a konče Marcem Aureliem. Výchozí texty tvoří centrální, na daný problém zaměřený bod filozofického výkladu, zatímco reflektující texty ukazují různá evropská specifika a rozšíření řeckého myšlení. Pro snazší porozumění jednotlivým textům předchází stručné pojednání o životě a díle příslušného filozofa a úvod do kontextu a problematiky vybraných textů. Náměty pro práci s textem na konci každé kapitoly, formulované jako smysl odkrývající otázky nebo úkoly, poskytují impulzy k samostatnému myšlení, ukazují cesty k výkladu problému a dávají podněty i k dalším úvahám a myšlenkovým vazbám. Tato čítanka a cvičebnice se díky svému rozmanitému tematickému zaměření hodí i pro filozofickou prohlubující výuku přesahující jednotlivé obory, např. v přírodních vědách, ve výuce literatury, náboženství nebo dějepisu.
Vypredané
10,72 €
11,28 €
Vrecko na obuv Logo black Baagl
• Vrecko na obuv či iné drobnosti na vaše voľnočasové aktivity.
• Vrecko je vyrobené z pevného umývateľného materiálu.
• Zaťahovanie pomocou pevných šnúrok, ktoré zároveň umožňujú nosenie na chrbte.
Imagine Logo
Zajímá tě práce na počítači, baví tě tvořit něco nového? Chceš se dozvědět, jak vlastně vznikají počítačové programy a hry? A chceš si sám vyzkoušet, jaké je to být programátorem? Pokud ano, je tahle knížka právě pro tebe.
Učebnice tě seznámí s programováním v prostředí Imagine Logo. Budeš ovládat malého robota na obrazovce – želvičku, která tě bude poslouchat na slovo. Nejprve s ní nakreslíš roztodivné obrázky, potom naprogramuješ složitější projekty a na konci knihy už budeš vytvářet své první hry. Ty pak můžeš poslat kamarádovi e-mailem nebo umístit na Internet.
A později, až budeš chtít programovat v nějakém jiném profesionálním programovacím jazyku, budeš vědět, jak na to.
Součástí této knihy je CD s demoverzí programovacího prostředí Imagine Logo, která není nijak funkčně ani časově omezena kromě možnosti ukládat či tisknout výsledky práce. To umožňuje plná verze programu, kterou zakoupíte buď ve vašem knihkupectví, anebo si ji můžete objednat přímo u vydavatele Computer Press. Cena programu je různá podle typu a počtu uživatelů.
Vypredané
7,86 €
8,27 €
Logo Art
The latest instalment in RotoVisions successful Art series, Logo-Art showcases an international collection of exemplary and innovative logo design.
Rather than simply examining logos as branding or marketing tools, Logo-Art looks at logos as aesthe
tic objects, exploring both the logistics and creative inspiration behind the design.
The book is grouped by design application, and chapters include travel and tourism, food and drink, music and entertainment, fashion and lifestyle, home appliances
and products, charities and services, and business and commerce, making this a unique resource for graphic designers, artists, art directors and design students alike.
Vypredané
21,76 €
22,90 €
Logo Design
Everybody knows that brand identity is key. A good logo can glamorize just about anything, so it comes as no surprise that logo design is a crucial step in the development of a product or service.
This exhaustive guide brings together diverse logos f
rom over 30 countries, organized into chapters by theme, such as media, retailers, events, regions, service and agencies. A full index provided at the end of the book lists each logos company, designer, and designers website. Also included is a cas
e study section, concentrating on logo application and development.
No graphic designer can do without this book, and anyone whos interested in design will appreciate this diverse compendium of visual ideas. As scientist Linus Paulin once said, In
order to come up with one good idea, you must have lots of ideas.
Vypredané
32,25 €
33,95 €
dostupné aj ako:
Colour Manage Logos
A one-stop, practical color resource for logo designers, branding professionals, and students.
Logo design is the most commonly requested commercial design. To be successful, designers need the skills and knowledge to create simple, bold graphics. Color Management for Logos is not only a great source of inspiration, it is also a hardworking manual that gives designers the broad color knowledge with which to create more successful logos. It offers suggestions for working within budgetary constraints, analyzes how to create the right feel for an identity, and illustrates how different color combinations can enhance a logo design.
A consolidated resource, Color Management for Logos arms designers with a thorough understanding of how to communicate with and manage color in all aspects of logo design, from issues of impact and lifestyle message, emotional responses to color, and pre-press requirements, to technical considerations. Dealing with every major color system, for both print and web, this book offers creative solutions for designing inspiring logos in line with print budgets and client briefs.
Vypredané
34,68 €
36,51 €
dostupné aj ako:
Logo 2
This volume offers an unrivalled showcase of the very latest in logo design from the world's top graphic artists and designers. Filled with full-colour photography and illustrations, this innovative volume presents readers with the latest ideas, from the top designers and artists working in the field of logo and letterhead design, calligraphy, and street art. This is a volume that is sure to both inspire and excite graphic designers and artists everywhere.
Vypredané
18,95 €
19,95 €
Logo
A logo should be distinctive, memorable and clear. To be great, it should do those things better than the rest. - Michael Evamy This bestselling branding bible has provided graphic designers with an indispensable reference source for over a decade. Logo is now getting a revamp with the addition of over 300 new logos in this fully revised and updated edition. The book contains a vast visual collection of over 1,600 symbols and logotypes, including 300 brand new logos. All the logos are grouped into visual categories such as crosses, stars, crowns, animals and people, and are shown in black and white to further emphasise the visual form. The logos are from a diverse range of companies and includes design masters such as Paul Rand and Saul Bass alongside some of the most exciting work from contemporary designers. This compelling compendium takes the reader on a journey showing how each form has evolved through history. All logos are active and include household names like Disney, Apple, and Starbucks next to lesser known designs giving a comprehensive snapshot of the full scope of logo design. This is a complete, taxonomical guide to the history, development, and style of identity design. The must-have book for any graphic designer, student or type fanatic in a fully revised, updated edition. The next time you are tempted to design a logo, take a look at this book. Chances are, it has already been done. By raising the bar, this wonderful resource will make better designers of all of us. - Michael Bierut, Pentagram
Vypredané
39,85 €
41,95 €
Los Logos sc
Logos have become the face of brands, companies and record labels. They are indispensable little helpers in creating a positive image, to trigger the memory, aid identification and install trust. Often deceptively simple, the task of a logo is never an easy one via extreme reduction it has to radically and perfectly distil an image or message into a simple, easily recognisable icon. Bringing together more than 3000 works by over 200 designers from around the globe, Los Logos spreads an incredible wealth of cutting edge design solutions over 444 pages, providing the ultimate collection of contemporary logo design no easy task! Well-indexed; subject-catalogued and systematically structured this popular bestseller has become the perfect research tool for any self-respecting designer or cultural enthusiast. The website www.loslogos.org (created in collaboration with Büro Destruct) offers an open platform for local and global logo design. A thriving community with access for all, it invites users to publish, propagate and share their existing designs.
Vypredané
33,20 €
34,95 €
No Rules Logos
No Rules is a new survey series that rounds up the most innovative, radical, and out-there graphic solutions, from around the world. In each book, dyed-in-the-wool design rules are identified, and a range of examples demonstrate how to break those rules, to great effect. Each entry is featured in a number of illustrations, analysed and assessed, and includes feedback about impact and audience reaction.
Logos tackles perhaps the most venerated discipline of graphic design, the corporate identity and its logotype. Of course, in the world of No Rules anything goes, especially with a young generation of entrepreneurs and boutique businesses needing logos and identities to grace products as diverse as vinyl toys, home-made recordings, recycled fashion, and limited-edition products from skateboards to pet accessories. The book identifies 10 key “rules” of logo design, such as “keep it simple,” “make a marque that is constant and unchanging,” and “keep to primary colors or black and white.”
Vypredané
28,45 €
29,95 €
Los Logos 4
Velmi oblíbená série knih Logos z nakladatelství Die Gestalten Verlag dokumentovala designové styly a trendy v současném designu log na světě. Nyní na 568 stranách vám kniha Los Logos 4 poskytne přehled současného vývoje a pokroku v designu log. Obsahuje
Vypredané
58,79 €
61,88 €
Lord of Logos
Fans of underground black metal music call Christophe Szpajdel the Lord of the Logos. This eponymous book is a collection of hundreds of Szpajdel s powerful logos, each of which captures the force of this genre anew. The hallmark of Szpajdel s work is his surprisingly fluid combination of letters with visual elements from art movements such as art deco and art nouveau. But Szpajdel s most important source of inspiration is nature: roots and trees as well as bats and other creatures. In addition to the impressive selection taken from the thousands of logos this passionate metalhead has already created, Lord of the Logos also contains photos of dark forests, desolate moors, and gnarled branches that are closely related to his work. Through his use of unusual aesthetic influences, Szpajdel has brought a new dynamic into the gothic visuality of heavy metal. He has not only succeeded in leaving his own visual mark on this music, but has expanded the canon of forms it uses. The book is done in the style of a black prayerbook, an appropriate choice for an artist whose fans in the black metal community worship him as the Lord of the Logos.
Vypredané
39,85 €
41,95 €
Lacná kniha Strážce mýtů - Čech a Lech (-90%)
Hlavní hrdina Martin, obyčejný třináctiletý kluk, tráví bezstarostné léto na hradě u svého prastrýce. Nečekaně se však ocitá v dávné minulosti, kde musí následovat praotce Čecha do zaslíbené země.
Čeká na něj cesta plná nástrah, protivenství a nebezpečí. Krutá Morana a její nelítostný služebník Zmej, dračí bytost z podzemí, ho chtějí zničit. Stále znovu a znovu musí Martin překonávat strach a sbírat odvahu, aby mohl čelit zlu. Kde však vzít tolik síly a sebevědomí a zvednout meč?
Spolu s naším hrdinou prožijí čtenáři dobrodružnou cestu k bájnému středu české země a setkají se tváří v tvář s legendárními postavami našeho národa – třemi budoucími kněžnami i blanickými rytíři.
Autorka čerpá námět ze slovanské mytologie, a především z pověstí, jak je ve své kronice popsal Kosmas před téměř devíti sty lety. Jednu z nejstarších legend vypráví strhujícím způsobem zcela po svém.
Vypredané
0,55 €
5,45 €
dostupné aj ako:
Lacná kniha Strážce mýtů - Čech a Lech
Hlavní hrdina Martin, obyčejný třináctiletý kluk, tráví bezstarostné léto na hradě u svého prastrýce. Nečekaně se však ocitá v dávné minulosti, kde musí následovat praotce Čecha do zaslíbené země.
Čeká na něj cesta plná nástrah, protivenství a nebezpečí. Krutá Morana a její nelítostný služebník Zmej, dračí bytost z podzemí, ho chtějí zničit. Stále znovu a znovu musí Martin překonávat strach a sbírat odvahu, aby mohl čelit zlu. Kde však vzít tolik síly a sebevědomí a zvednout meč?
Spolu s naším hrdinou prožijí čtenáři dobrodružnou cestu k bájnému středu české země a setkají se tváří v tvář s legendárními postavami našeho národa – třemi budoucími kněžnami i blanickými rytíři.
Autorka čerpá námět ze slovanské mytologie, a především z pověstí, jak je ve své kronice popsal Kosmas před téměř devíti sty lety. Jednu z nejstarších legend vypráví strhujícím způsobem zcela po svém.
Vypredané
0,27 €
5,45 €
dostupné aj ako:
Deconstructing Logo Design
Design DNA: Logos is a practical and inspirational guide to logo design. The book works on two levels - on one hand it is a showcase of over 500 great logos from around the world, but it also goes one step further by analyzing how and why logos are constructed to successfully communicate and convey brand value. The logos included in this book are organized by industry sector, including Food and Drink, Fashion, Corporate, Travel and Tourism, Manufacturing and Marketing, Real Estate and Development, Retail, Health and Beauty, Media and Entertainment, Sports, Nonprofit, Public Sector, Environment, Web and Telecom, and Architecture and Design. Each chapter deconstructs a range of recent logo solutions by examining and discussing their choice of font, color, characteristics, and imagery. A short design brief and company history is also included in order to illustrate how and why the logo design successfully portrays its message. A selection of case studies provide further in-depth analysis, and walk readers through the reasoning behind the design decisions that made the logo work. Focus On sections provide useful information on specific elements such as typography, icons, and colors, and how to apply them to the logo design. Design DNA: Logos allows readers to learn from successful international logo solutions, which they can then take away and apply to their own designs. It is a must-have book for any logo designer.
Vypredané
32,25 €
33,95 €
Logo Beginnings
Countless global brands, including Rolex, BMW, Louis Vuitton, and the New York Yankees, still use logos that were designed over 100 years ago. Yet there has never been a monograph devoted to the origins of logo design. In the second half of the 19th century, the trademark replaced traditional symbols such as the family coat of arms as a promotional and identifying symbol for companies. At first, the designs were often still figurative; only gradually did they develop into the abstract marks that have become fixtures in everyday life today.
Author Jens Müller, described as the “logo detective” by Wired magazine, examined historical trademark registers, international corporate archives, and early design publications to unearth more than 6,000 logos from 1870 to 1940. This unparalleled collection traces the development of modern trademarks and sheds light on forgotten designs and early versions of famous logos. The catalog is divided into four design categories: “Figurative,” “Form,” “Effect,” and “Typographical.” Each chapter is then systematically subdivided according to basic elements of design such as circle, line, overlap, and outline, thus offering a new perspective on design principles that are still relevant today.
Along with an extensive picture section, the book comprises an introduction by Jens Müller on the history of the trademark as well as a reproduction of the first comprehensive examination of modern corporate logos: the influential design pioneer F.H. Ehmcke’s (1878–1965) illustrated essay “Wahrzeichen?Warenzeichen” (Symbols?trademarks) from 1921. Also included are ten case studies of famous trademarks, including those of 3M, NBC, Shell, and Olivetti, and numerous rare images illustrating the?at times varied, at times consistent?developments in international logo design and the birth of the corporate identity. Logo Beginnings is not only a fundamental and inspiring graphic design manual but also an excellent read for anyone interested in social, cultural, and corporate history and the fascinating impact of trademarks. It is also the perfect complement to the TASCHEN classic Logo Modernism.
LOGO domček + 1 sada kartičiek Domáce zvieratá (24ks)
LOGO domček + 1 sada kartičiek Domáce zvieratá (24ks)
Logo Lounge 4
The fourth volume in the best-selling LogoLounge series provides 2,000 totally new logos from designers worldwide. This book, like the previous titles in the series, is compiled in association with LogoLounge.com, a website that was launched by Bill
Gardner in 2002. The site is dedicated to logos. Top designers and design firms are hand picked and invited to be foundation members. Foundation and web site members each supply multiple logos to the site. Each LogoLounge book presents thousands of
new logos that have been added to the site, providing designers with an invaluable source for design inspiration and a resource for design solutions. The first portion of the book profiles 10 top designers recent work in the area of logo design; the
second part of the book contains almost 2,000 logos organized by logo design (typography, people, mythology, nature, sports, etc.)
Vypredané
36,26 €
38,17 €
Food & Drink Logos
A compilation of food & drink logos, trademarks and symbols from around the world formed of elements such as fish, water, boats, lighthouses, seabirds, anchors and mermaids.
Vypredané
12,83 €
13,50 €