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Gold (noun): A precious, yellow metal, prized for its beauty. Inert, immune to corrosion, highly malleable though with little utility. Seen as pure wealth. The definitive biography of the metal that has shaped our world - and may yet determine its fate. The Secret History of Gold tells the epic tale of the world's oldest, and most treasured, currency. From its origins in the formation of the solar system to its pivotal role in both ancient myth and modern finance, Dominic Frisby explores, with wit and brevity, how gold has defined the entire course of human civilisation. Gold has inspired men to do the most brilliant - and terrible - things. The most stolen metal in history, it has lured explorers, conquerors and thieves. It has sparked wars, it has built empires, it has empowered leaders - from Alexander the Great to Adolf Hitler - good and bad. As nations today such as China and Russia mine and hoard gold at record rates, Frisby examines its enduring significance in the digital age and its potential to influence global peace and power.

Podle baťovské filozofie si zákazník zaslouží vždy to nejlepší, ať už v podobě kvalitního zboží nebo služby, s níž je mu jakékoliv zboží nabízeno. Kvalita však nespočívá pouze ve funkčnosti či hodnotě produktu, ale je silně ovlivněna také celkovým estetickým dojmem, který celý prodejní proces doprovází. Prostředí, ve kterém člověk žije, pracuje, nakupuje a tráví svůj čas, výrazně ovlivňuje jeho vnímání sebe sama i okolního světa. Má zásadní dopad na vše, co v něm vzniká. Tomáš Baťa si tuto skutečnost plně uvědomoval, a proto věnoval mimořádnou pozornost estetice prodejen, reklamních textů, plakátů i inzerce. Všechny tyto formy komunikace se zákazníkem hrály klíčovou roli při budování vztahu – a rozhodovaly o tom, zda si zákazník firmy všimne a zda si ji zapamatuje. Propagační oddělení firmy Baťa tak sehrávalo zcela zásadní roli. Vedle tvorby reklamních materiálů v rámci něj vznikalo také množství interních návodů, jak reklamu provádět efektivně, funkčně a esteticky. Mezi tyto materiály patří i brožura Viléma Veselého, dlouholetého pracovníka propagačního oddělení, která byla poprvé publikována v roce 1939. Tento stručný, ale cenný návod se věnuje estetickému vnímání světel a barev. Publikace „O vkusu, světlech a barvách“ patří do edice reprintovaných dobových dokumentů firmy Baťa, které pravidelně vydává Nadace Tomáše Bati.

The real-life trades and strategies of a successful cryptocurrency trader. Glen Goodman’s goal was to retire young and wealthy, escaping the daily grind. He taught himself how to trade everything from shares to Bitcoin and made enough money to realise his dream and quit his day job while still in his 30s. In The Crypto Trader, Glen will show you exactly how he made huge profits trading Bitcoin, Ethereum, Ripple and more, so that you can do it too – without risking your shirt. Glen publicly called the top of the market in December 2017 and took his profits before the crash. But there are still tons of trading opportunities out there and Glen continues to trade crypto successfully. Inside you’ll see his multi-hundred-percent gains on a raft of cryptocurrencies and learn how he builds his profits and holds onto them. Glen reveals all his trading strategies, the proven methods and rules that make him one of the most followed traders in the world on social media. (He is also frequently interviewed by the BBC, Forbes and LBC, and is a contributing expert on cryptocurrency at the London School of Economics.) It took Glen years of study and trial and error to become a consistent money maker. He learnt his trading lessons the hard way – so you don’t have to. With The Crypto Trader by your side, you’ll learn how to grab opportunities, make money – and keep it.

Tím Ekonomického ústavu SAV pripravuje každoročné hodnotenia hospodárskeho vývoja Slovenskej republiky od jej vzniku. Aktuálne vydanie začína štvrtú desiatku týchto analýz, pričom každá z nich sleduje premeny slovenskej ekonomiky v rôznych situáciách. Po zmesi šokov z predchádzajúcich rokov (2020 – 2022) boli faktory ovplyvňujúce hospodársky vývoj v roku 2023 menej dramatické, čo pripomínalo určitú stabilizáciu. Táto stabilizácia je však relatívna, neistá a krehká – ako vyjadruje podnadpis knihy. Dlhodobejším problémom, ktorý pretrval, je uviaznutie ekonomiky v stave pripomínajúcom pascu stredného príjmu, čo znamená absenciu výrazného pokroku v dobiehaní úrovne vyspelých ekonomík. Tento problém sa stal výrazne mediálne a spoločensky diskutovaným v uplynulom roku, aj keď bol rozpoznaný už pred dekádou. Publikácia si všíma rad problémov vo vnútornej stabilite ekonomiky, jej sociálno-ekonomickom vývoji a vonkajších ekonomických vzťahoch. Aktuálne vydanie je rozšírené o doplnkovú kapitolu, ktorá sa zameriava na špecifický problém formovania ľudského kapitálu.

The Psychology of Leadership offers a revelatory fresh take on business leadership through the lens of groundbreaking research in positive, sports, and personality psychology. Witty, conversational, and personal, The Psychology of Leadership blends research, fascinating true stories, humor, and self-improvement advice to deliver simple yet powerful principles to master the mental game of leadership. Leaders will develop what feels like mind-reading abilities for interpreting workplace personalities, hidden motivations, and group dynamics. They will learn how to inspire their organization to move mountains, improve their ability to listen, communicate and, when necessary, persuade. Along the way they will dramatically improve their own mindset and resilience.

Price Catalysts explores the world of corporate special situations and demonstrates how savvy investors can profit from untapped investment opportunities in this niche sector of the market. The book is a resource for investors looking for a competitive edge in studying and comprehending the intricacies, dangers, and possible benefits of special situations. This book is essential reading for anybody interested in getting an advantage in the rapidly changing world of corporate finance and capital markets, including investors, financial professionals, and academics. It provides readers with the knowledge and skills necessary to recognise and grab the unrealised potential in special situations, making it a vital instrument for investing success in the competitive market of today.

Borders draw one map of the world; money draws another. A journalist's riveting account exposes a parallel universe exempt from the laws of the land, and how the wealthy and powerful benefit from it. The map of the globe shows the world we think we know: sovereign nations that grant and restrict their citizens' rights. Beneath, above, and tucked inside its neatly delineated borders, however, a parallel universe has been engineered into existence, consisting of thousands of extraterritorial zones that operate largely autonomously, increasingly for the benefit of the wealthy and powerful. Atossa Abrahamian traces the rise of the hidden globe to thirteenth-century Switzerland, where poor cantons marketed the commodity they had-bodies, in the form of mercenary fighters. Following its evolution around the world, she reveals how prize-winning economists, eccentric theorists, visionary statesmen, and consultants masterminded its export in the form of free trade zones, flags of convenience, offshore detention centers where immigrants languish in limbo, and charter cities controlled by by foreign governments and multinational foreign corporations-and even into outer space, where tiny Luxembourg aspires to mining rights on asteroids. By mapping the hidden geography that decides who wins and who loses in this new global order-and how it might be otherwise-The Hidden Globe fascinates, enrages, and inspires.

Free yourself from the tyranny of toxic budget culture, and build an ethical, stress-free financial life. Track every dollar you spend. Check your account balances once a week. Always pay off your credit card bill in full. Make a budget-and stick to it. These are just a few of the edicts you'll find in virtually every personal finance book. But this kind of rigid, one-size-fits-all advice-usually written for and by wealthy white men (and a few women) with little perspective on the money struggles that many people face-is unrealistic, and only creates stress and shame. As a financial journalist and educator, Dana Miranda is on a mission to liberate readers from budget culture: the damaging set of beliefs around money that rely on restriction, shame, and greed-much like diet culture does for food and bodies. In this long-overdue alternative to traditional budgeting advice, Miranda offers a new approach that makes money easy for everyone, regardless of the numbers in their bank account. Full of counterintuitive advice-like how to use debt to support your life goals, how to plan for retirement without a 401K, and how to take advantage of resources that exist to support those left behind by the forces of capitalism-You Don't Need a Budget will empower readers to get money off their mind and live the lives they want.

A revelatory account of the past, present, and future of economic growth - and how we should rethink it Over the past two centuries, economic growth has freed billions from poverty and made our lives far healthier and longer. As a result, the unfettered pursuit of growth defines economic life around the world. Yet this prosperity has come at an enormous price: deepening inequalities, destabilizing technologies, environmental destruction and climate change. Resolving this growth dilemma, best-selling economist Daniel Susskind argues, is the urgent task of our age. For many, in our era of sluggish productivity, the worry is slowing growth?in the UK, Europe, China and elsewhere?and reversing this stagnation is the goal of every politician. Others understandably claim, given its social and environmental costs, that the only way forward is through 'degrowth', deliberating shrinking our economies. At this time of uncertainty about growth and its value, Susskind has written an essential reckoning. In a sweeping analysis full of historical insight, he explores what really drives growth, offering original ideas for combatting our economic slowdown. He argues that we cannot abandon growth but shows instead how we can redirect it, making it better reflect what we truly value. Lucid, thought-provoking and brilliantly researched, Growth: A Reckoning is a vital guide to one of our greatest challenges.

Capturing the essence of history's most influential economists in enjoyable and illuminating biographical sketches, this book shows how the great economic thinkers are still relevant today. We live in the economy - and we are part of it. Living through a pandemic, governments had to work out how to put economies into a deep freeze without destroying them. Avoiding climate catastrophe means changing economies so that they don't bake the world. In explaining how economic thinking is indispensable to tackling these huge problems, this book is a sure-footed guide, spanning Aristotle's ideas about restraining consumption, Adam Smith's thinking about the importance of moral character for sustained economic development, and Esther Duflo's ongoing work to help the world's poorest communities lift themselves out of poverty. It shows how the greatest economic thinkers - Karl Marx, Maynard Keynes, and Friedrich Hayek, among many others - have enabled us to see the world differently, and how we can make it better. It shows that economic thinking emerged, long before there were economists - and that good economics is about much more than the economy, so everyone should understand these vital ideas. Along the way, the book quietly subverts what you think you know about economics, especially by showing how women found a place in the development of ideas even when discrimination denied them any formal role.

The highly anticipated third book in the phenomenally successful Extreme Ownership series, from ex-Navy Seals Jocko Willink and Leif Babin, the visionary authors behind Extreme Ownership and The Dichotomy of Leadership. Drawing from his experiences as a Marine Corps officer, fighter pilot and TOPGUN instructor, author Dave Berke, alongside Jocko Willink, illustrates how leadership is integral to overcoming every challenge. Berke’s insights, based on his time in combat and his role at Echelon Front, aim to help readers become better leaders and understand that leadership is a universal requirement for success, no matter the environment. By adopting the right leadership mindsets and behaviours, we gain the capacity to solve problems, support the people around us and amend our mistakes. How do we develop these necessary skills? By embracing the principles imparted to Berke from each humbling moment in the cockpit: EVERYONE IS A LEADER: From the CEO to the most junior employee, everyone at every level is a leader. Leadership isn’t about rank, title, position or function. The more people see themselves as leaders, the more they want to contribute to the team’s success. EVERY PROBLEM WE FACE IS A LEADERSHIP PROBLEM: The problems we confront at work aren’t caused by external factors. They are caused by our failure to lead. If a lack of leadership is the problem, and good leadership is the solution, then how we lead becomes the most critical factor affecting the outcome. LEADERSHIP IS A SKILL: Good leaders aren’t simply born. Leadership can be learned, which means every single person in the world can get better at it if they choose. This book is their guide. Through compelling stories from TOPGUN training and combat to the boardroom and at home, Berke gives readers the necessary tools to succeed.

How can we create a better future - one that truly prioritises health and happiness? For too long, economic thinkers have left out acts of care - written off as 'women's work' for centuries - from their calculations. The result? Terrible real-world consequences today: crumbling public services, struggling schools and care systems on the brink of collapse. In Deficit, prominent Danish feminist Emma Holten reveals how and why this happened, and argues that the things that matter - doing homework with your child, checking in on loved ones, talking to a colleague who doesn't seem well - might seem inconsequential, but are in fact the building blocks of the economy. Urgent and incisive, this is a call to rethink the economic value of care. 'One of the most important feminist voices of the 21st century' - Sofie Hagen

Every leader comes to power promising growth: think back to the campaigns of Boris, Truss, Sunak, Starmer, Trump. Yet real-term income hasn't improved in the UK since 2008. Across the West, growth has stagnated for well over a decade, leading to cost of living crises, political instability and rising social tensions. Is real economic growth still possible? And with the climate emergency accelerating beyond repair, should we still be pushing for it? In Icarus Economics, acclaimed economist John Rapley argues that the problem of growth is inherently tied up with the climate crisis. We often assume that poor countries will bear the brunt of climate change, pandemics, and other exogenous shocks, but this book argues the opposite: western societies have more wealth and capital to lose and are less inherently resilient. In this book, he shows us how rich countries can grow their own economies by helping poor countries to decarbonise - and in the process, mitigate the effects of climate change.

A 4DX nem elvont teória, hanem bevált gyakorlatok tára, amelyeket sok éven át több száz szervezet próbált ki, és fejlesztett tovább. Olyan gondolkodásmódot képvisel, amely elengedhetetlen a mai versenyhelyzetben való boldoguláshoz. Ez az új, átdolgozott kiadás egyharmad részben friss tartalommal bővült, és többek között olyan friss témákat tárgyal, mint: - A 4DX és a vezetők vezetői - Egyetlen mérőszám, amely önmagában hosszú távon fenntartja a végrehajtást - A stratégiai elkötelezettséghez szükséges három vezetői gondolkodásmód - Meggyőző eredménytáblák előállítása a legújabb technológiákkal. A 4DX-t mára világszerte több mint százezer munkahelyi csapat használja céljai elérésére az üzleti életben, a kormányzatban, a közszolgáltatásban és az oktatásban.

What happens when media and politics become forms of entertainment? As our world begins to look more and more like Orwell's 1984, Neil's Postman's essential guide to the modern media is more relevant than ever. "It's unlikely that Trump has ever read Amusing Ourselves to Death, but his ascent would not have surprised Postman." -CNN Originally published in 1985, Neil Postman's groundbreaking polemic about the corrosive effects of television on our politics and public discourse has been hailed as a twenty-first-century book published in the twentieth century. Now, with television joined by more sophisticated electronic media-from the Internet to cell phones to DVDs-it has taken on even greater significance. Amusing Ourselves to Death is a prophetic look at what happens when politics, journalism, education, and even religion become subject to the demands of entertainment. It is also a blueprint for regaining control of our media, so that they can serve our highest goals. "A brilliant, powerful, and important book. This is an indictment that Postman has laid down and, so far as I can see, an irrefutable one." -Jonathan Yardley, The Washington Post Book World

Úplné znenia zákona o účtovníctve a opatrení Ministerstva financií platných v roku 2026 v praktickom interaktívnom komplete s webovou stránkou, e-bookom a aktualizačným servisom. Rozšírene vydanie s najaktuálnejšou legislatívou pre účtovníkov. Komplet tlačenej publikácie, e-booku, celoročného aktualizačného servisu a servisnej webovej stránky.

THE UNTOLD STORY OF HOW WOMEN MADE THE WORLD WEALTHY Humanity's journey from poverty to prosperity is filled with men who have become household names. But how many female entrepreneurs, merchants and industrialists can you name? Economica places women at the centre of the story of economic growth. Starting in the Stone Age and continuing to the present day, it takes the reader through the key economic milestones of the past twelve millennia - from the birth of farming to the advent of computing - all told through the experiences of women as well as men. Historian Victoria Bateman weaves a thrilling, globe-spanning narrative that proves women weren't 'missing' from economic life, they were merely hidden from view. We discover the female workers who helped to build the Great Pyramid of Giza, and to plumb the city of ancient Rome; the silk weavers who made a vital contribution to the development of the Silk Road and global trade; the women who dominated London's brewing trade during medieval times; and the brave twentieth-century pioneers who fought to make our economies not just richer but fairer. Economica rewrites our understanding of women's role in the economy, and tells a more accurate economic history of us all.

Enshittification: It’s not just you?the internet sucks now. It’s been enshittified. That was no accident, and it’s not gonna fix itself. Here’s how we’ll disenshittify it so we can have a new, good internet. We are all living through the Enshittocene?the Great Enshittening?a time in which the services that matter to us, that we rely on, are being turned into giant piles of shit. It’s frustrating. Demoralizing. Even terrifying. The once-glorious internet has degenerated into “platforms” that rose to dominance because they delivered convenient and delightful services efficiently and reliably. But once we were locked in to those services, the tech bosses turned on us, relying on our dependency to keep us using the services even as they got worse and worse. The platform bosses did the same to the companies that had flocked to their services to sell stuff to us. Once we were all locked in?businesses and users?the tech companies stripped out all utility, save the bare minimum needed to stave off total collapse. In Enshittification, Cory Doctorow shows us where it comes from: not the iron laws of economics, or the great forces of history, but specific policy choices made by powerful people who ignored every warning about the consequences of those choices. These are choices that can be undone. Enshittification is a Big Tech disassembly manual, a road map for the seizure of the means of computation. It is a diagnosis, and it is a cure.

Procesy – modelovanie a metodika. Druhá kniha z trilógie o symbióze ekonomickej diplomacie a podnikateľskej praxe profesora Štefana Kassaya je zameraná na modelovanie a metodiku poznávania procesov ekonomickej diplomacie. V úvodnej kapitole autor definuje znalosti a ich základné vymedzenie. Zdôrazňuje potrebu vytvorenia špecificky formovanej novej podoby vedeckej školy ekonomickej diplomacie s akcentom na diplomatickú a podnikateľskú prax. Uvedený proces si vyžaduje prijatie základnej premisy, že cieľom ekonomickej diplomacie je šírenie dobrého mena Slovenska. Edukácia, výchova a vzdelávanie v zásadne nových životných podmienkach sú nosné témy druhej knihy. Integrácia výuky v súčinnosti s aktuálnymi poznatkami a skúsenosťami z vedy a praxe predstavuje novú metodiku edukácie. Faktory zefektívňujúce vysokoškolské vzdelávanie v podmienkach nestability a úlohy informačno-komunikačných technológií pri zvyšovaní kvality odborného vzdelávania sú témy, ktorým sa profesor Kassay zaoberá vyše desaťročie. Na modelovom príklade prezentuje tvorbu učebného plánu študujúcim na základe aktuálnych potrieb. Inovačné prístupy k skvalitneniu vzdelávania profesor Kassay prezentuje prípadovými štúdiami o Kolégiu Antona Neuwirtha a o Katolíckej univerzite v Ružomberku. Rozoberá detailnejšie nosné komponenty vytváraného edukačného systému INTERCEDU, moderné študijné odbory a ich zdôvodniteľnosť vo vzťahu k budúcnosti. Exkurz o diplomatickej akadémii v Českej republike vnímateľom opisuje štúdium prípravy absolventov zvládať prezentáciu svojej korporácie alebo inštitúcie, zúčastňovať sa protokolárnych akcií, pracovných stretnutí a ovládať pravidlá verejného vystupovania. V rámci predpokladov pre vzdelávanie ekonomických diplomatov profesor Kassay podrobne analyzuje priebeh stáže ekonomického diplomata v dĺžke štyroch týždňov v nadnárodnej korporácii. Pripomína aj možnosti moderných spôsobov vzdelávania prostredníctvom multimediálnych portálov a aplikácií. V druhej kapitole publikácie prezentuje Ekonomickú diplomaciu a jej organizačné zabezpečenie podľa vlastnej metodiky. Uvádza základnú schému spolupráce s Ministerstvom zahraničných vecí a európskych záležitostí Slovenskej republiky, rozšírenú formu ekonomickej diplomacie a rozvetvenú organizačnú podobu spolupráce prostredníctvom ekonomických diplomatov cez zastupiteľské úrady v zahraničí. Hodnotí realizované prezentácie materiálnych a duševných produktov v spolupráci so zastupiteľskými úradmi a apeluje na podporu ekonomickej diplomacie na najvyššej úrovni decíznej sféry. Vyzdvihuje potrebu mediálnej gramotnosti vo vzťahu k verejnej mienke a účelovým algoritmom medializácie. Autor predstavuje lobing ako špecifický nástroj v pôsobení ekonomickej diplomacie v medzinárodnom prostredí. Zdôrazňuje podporu exportu ako dôležitý pilier ekonomickej diplomacie. Dôležitou súčasťou je komunikácia v procesoch ekonomickej diplomacie. V tvorbe verejnej mienky autor rieši úskalia vyplývajúce z psychologického ataku na človeka nezrátateľným rastom informačných vplyvov a rizík z neoprávneného zásahu do počítačových systémov i aplikácii umelej inteligencie.Prevratný vývoj v technickej oblasti, hlavne v informačných a komunikačných technológiách, umožňuje sieťové informačné prepojenia podnikov a inštitúcií. Profesor Kassay upozorňuje na možnosti sieťovej ekonomiky, ktorá v súčasnosti výrazne ovplyvňuje export a import v rámci krajín Európskej únie a Ázie.Dialóg cez siete v globalizovanom svete reprezentuje prípadová štúdia o Európskej akadémii vied a umení v Salzburgu, s ktorou Medzinárodné centrum vzdelávania – INTERCEDU podpísalo Memorandum o spolupráci. Medializáciu možno opísať ako závislosť medzi mediálnou komunikáciou a sociokultúrnou zmenou, v ktorej médiá nadobúdajú čoraz väčšiu moc. Autor sa formou metodík a prípadových štúdii venuje fenoménu medializácie prostredníctvom webových portálov, konferencií, prezentácií a projektov spolupráce s orgánmi štátnej správy, šírením cez sociálne siete a s podporou umelej inteligencie. Kladie dôraz aj na celoživotné vzdelávanie z pohľadu multiúrovňového aplikovania znalostí v produkčných procesoch. Nová doba čelí vždy novým výzvam. Nemáme sa zastavovať a schovávať, ale tak ako dieťa, ktoré sa učí chodiť – vstať a kráčať ďalej, zaznelo v dišpute piatich profesorov, ktorá aj po desaťročí je stále aktuálna a potvrdzuje prehľad a vizionárske schopnosti osobností diskusie. Záver druhej knihy patrí rozsiahlejšiemu dielu na tému geopolitika ako súperivé ovládanie vlastných záujmov vo vonkajšom prostredí podľa profesora Augustína Mariána Húsku. V tejto kapitole autor výpovednou a zrozumiteľnou formou objasňuje príčiny a dôsledky teritoriálneho súperenia Východu a Západu a to v charakteristike stavu teórie a praxe. V nadväznosti na geopolitiku profesor Húska predstavuje vnímateľom pojem „ranný postnovovek“ alebo tekutá modernita.