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vydavateľstvo

Think Like an Engineer, Don't Act Like One


This edition of the Think Like a series displays the wonderful world of engineers. This bundle of insights shows why no one can hold you responsible for the impact of gravity, what Gerrit Rietveld can teach you about going against the flow, that Donald Trump says more than you think, and how Netflix goes beyond binge-watching. This book is for anyone who wants to widen their perspective and broaden their horizons.
Vypredané
15,68 € 16,50 €

Happy is Up, Sad is Down : 65 Metaphors for Design


Why not use them for design? Feeling down? Cheer up! We use metaphors every day and often without being aware of it. Many metaphors are more than figures of speech. They reflect basic bodily experiences and help to structure our thinking and experiences of the world. Happy is Up, Sad is Down is a collection of 65 metaphors with research facts and applications in product and interaction design, information graphics, and advertising. Metaphors show how to use space and physical attributes to convey abstract concepts like time and importance, emotions and social relations, political ideas and ethical values. This book is meant to inspire designers and everyone curious about how the mind works.
Vypredané
23,70 € 24,95 €

Rethinking Users


Knowing your users stimulates your imagination and helps you create more exciting and effective design solutions. But there is a problem: the normal conception of 'the user' is incomplete and based on outdated notions. These notions of simple, direct relationships between people and products are no longer valid in today's complex, technologically interconnected world. This fun and practical book with a set of cards will change the way readers think about users. Rethinking Users introduces a radical new approach that questions some of our most fundamental ideas about the nature of user experience. It points to new opportunities to create products and services that help users in new ways. The book includes a deck of user archetype cards and step-by-step team activities for unlocking new user-centered thinking and design inspiration. For designers, design researchers, strategists, innovators, product managers, and entrepreneurs in almost any field.
Vypredané
32,25 € 33,95 €

How to Create Better Ideas


With examples ranging from Precious Plastic to the Sheltersuit, How to Create Better Ideas provides insights into the design process - and into how to produce better ideas in general. The concepts are divided into two sections: the right brain and the left brain. The first section analyses the general design process. The second introduces six self-developed methods that teach you to create more and better visual ideas relevant to all design disciplines. This book is for anyone who would like to understand design more deeply and in more detail. It is for anyone who wants to know, What is design? What is creativity? What mentality and conditions are needed to guarantee a productive design process? It is for design educators and students, and for those working with designers as clients or commissioners. And it is most certainly a guide for design professionals who want to advance their ability to create visual ideas.
Vypredané
18,00 € 18,95 €

This is a Good Guide for a Sustainable Lifestyle


This is the definitive and comprehensive guide for what you can do about climate change and to contribute to a better world. It contains lists of go-to shops, beautiful brands, inspiring insights, surprising facts and useful solutions. Through in-depth interviews with leading pioneers, such as Livia Firth, Green Kitchen Stories and Andrew Morgan, you will find exactly what you need to live a more sustainable life. After all, doing good and feeling good at the same time: does it not get any better than that? This revised edition is the newly updated version of the international bestseller This is a Good Guide - for a Sustainable Lifestyle (30.000 copies sold worldwide). All stores, brands, addresses and initiatives are up-to-date with new shops and labels. The book has new interviews, revised facts and figures, and an additional eight pages of tips and tricks.
Vypredané
23,70 € 24,95 €

Lacná kniha Visual Doing Workbook (-95%)


The Visual Doing Workbook is connected to the Visual Doing book. It's a pre-printed sketchbook in which you see things printed in grey, after which you're invited to copy or trace the drawings or add things to them, through how-to's and examples.
Vypredané
0,60 € 11,95 €

dostupné aj ako:

Lacná kniha Visual Thinking Workbook (-95%)


The Visual Thinking Workbook is connected to the Visual Thinking book. It's a pre-printed sketchbook in which you see things printed in grey, after which you're invited to copy or trace the drawings or add things to them, through how-to's and examples. Possible workbook examples VISUAL THINKING: emotion & interactions, people going places VISUAL THINKING: typografie & connection elements VISUAL THINKING: visual interview VISUAL DOING: (facilitate) customer journeys VISUAL DOING: facilitation templates VISUAL DOING: (facilitate) strategy and change sessions VISUAL DOING: scrum, agile and sprinting
Vypredané
0,60 € 11,95 €

dostupné aj ako:

This is Service Design Thinking


How to design and market services to create outstanding customer experiences Service design thinking is the designing and marketing of services that improve the customer experience, and the interactions between the service providers and the customers. If you have two coffee shops right next to each other, and each sell the exact same coffee at the exact same price, service design is what makes you walk into one and not the other. Maybe one plays music and the other doesn't. Maybe one takes credit cards and the other is cash only. Maybe you like the layout of one over the other, or one has more comfortable seating. Maybe the staff at one is friendlier, or draws fun shapes on the top of their lattes. All of these nuances relate to service design. This Is Service Design Thinking combines the knowledge of twenty-three international authors and even more online contributors from the global service design community and is divided into three sections: Basics: outlines service design thinking along five basic principles Tools: describing a variety of tools and methods used in Service Design Thinking Cases: vivid examples for the introduced fundamentals with real-life case studies from 5 companies that did inspiring projects within the field of Service Design At the end, a one-page "Customer Journey Canvas" is included, which can be used to quickly sketch any service on a single sheet of paper?capturing different stakeholder concerns: e.g. customers, front-line staff and management.
U dodávateľa
37,00 € 38,95 €