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Good Services
Service design is a rapidly growing area of interest in design and business management. There are a lot of books on how to get started, but this is the first book that describes what a 'good' service is, what makes a good service and why.This book lays out the essential principles for building services that work well for users. Demystifying what we mean by a 'good' and 'bad' service and describing the common elements within all services that mean that it either works for users or doesn't.
A practical book for non-practitioners interested in better service delivery, a book to guide their decision making without the need to first learn how to design a service themselves.
Frame your Imagination
Frame Your Imagination stimulates your creativity with over 90 drawing challenges. Each page contains a shape or line, some with color, others not. Include the shape or line into a drawing/illustration of anything that comes to mind. You can use the mentioned hashtags merely as an inspiration for your creation. The drawing challenges are designed to stimulate your creative mind and stretch your imagination. No artistic skills are required, use the art of creative thinking!
Products That Last
Products that Last starts where most books on product development end. This new edition contains new examples and insights from recent publications. From the perspective of designers and entrepreneurs, once a product has been designed, produced and sold, it disappears beyond the newness horizon. They are little aware of the opportunities that exist in the next product universe, where money is made from products in use, as well as from a product's afterlife. These opportunities clearly exist, otherwise they would not be providing an income for so many people. However, to be recognized as segments of a circle of continuous value creation, they need reframing.
The book offers readers an innovative and practical methodology to unravel a product's afterlife and systematically evaluate it for new opportunities. It introduces business models that enable us to benefit from the opportunities offered by a much longer product life. Products that Last changes the way designers and entrepreneurs develop and exploit goods, helping reduce material and energy consumption over time. Nothing more, nothing less.
Sketching: the Basics (paperback)
This book explains the basic sketching techniques and decisions more in depth and provides much more step-by-step example drawings, which makes it even more suitable for students and professionals who want to become better sketchers. Sketching the Basics can be seen as the prequel to Sketching as it is more targeted at the novice designer. The Basics explains the essential techniques and effects more in detail, taking the reader by the hand and guiding him step by step through all the various aspects of drawing that novice designers come up against.
The Secret of the Highly Creative Thinker (paperback)
Highly creative people are good at seeing connections. By enhancing your ability to see connections, you can enhance your creativity. Supported by the latest neuroscience, this book gives you hands-on advice on how to enhance your own creativity.
An inspiring combination of theory, techniques, anecdotes and exercises to help you access better ideas and bigger breakthroughs.
Visual Doing
Visual thinking is hot! Agile, scrum, lean-startup and design thinking are widespread examples of new methods using visual thinking in their way of working. We see walls full of epics, stories, tasks and colored post-its. Companies are changing and in order to adapt to these quickly changing circumstances companies need to be flexible and fast in order to keep up. This calls for new tools. Visual Doing teaches you how to use these tools properly and increases your visual craftsmanship. It's a practical guide to incorporate visual thinking into your daily business and communication, picking up where the previous book Visual Thinking left off. A great new range of exercises, techniques and subjects help you tell your own visual story. We approach the subjects from different perspectives: 'me as an individual', 'we as a team' and 'us as a company'. Simplify complex information, show innovative strategies or start a visual culture within your organization. Learn how to show and share your ideas in a fun, clear and attractive way so you can inspire, engage and activate yourself and others. We introduce the power of VISUAL THINKING and DOING and make this as natural behavior as speaking and writing. Everytime, anywhere. Enjoy your skills!
Food Futures
Food Futures will radically alter your ideas about consuming and producing food. Food designer Chloé Rutzerveld questions and explores new food production technologies and translates multidisciplinary research into future food scenarios. This book explains her thoughts, process and work, which is often described as provocative, cheeky and playful - inspiring and involving consumers in the discussion about potential food futures. Follow the conceptualization of completely edible, 'mini vegetable gardens' with crispy plants and mushrooms, that become a full meal after being printed by a 3D printer. Engage in a quest for a new eating system in which we digest 100% of the nutrients we take in (instead of the current 75%) by breeding bacteria that are harvested into capsules (that also look, taste ánd smell good). Or get cooking yourself with the recipe for a healthy, typically Dutch 'stroopwafel' a recipe derived from her project STROOOP! in which she dives into the natural sweetness of root vegetables. Start exploring, cooking and fantasizing about what we are going to eat in the future.
How to Research Trends Workbook
Have you ever wondered how you can research the future? Trend research is a powerful method to detect and recognise change at an early stage. This DIY guide has been developed to show you the way in the trend research cycle. It will help you to find direction and which corners to take when you are scanning, analysing and applying the trends for any type of challenge or topic. This guide is linked to be used in combination with the book How to Research Trends by the same author. You can use it to challenge yourself or your team to 'learn-by-doing'. For easy usage, the guide follows the same structure as the book and it has the same colour coding and signage navigation. Don't just read How to Research Trends, get yourself into the action mode! The guide is not linear, it does not have to be followed step-by-step in a rigid manner. You can create your own itinerary. Use it whenever you feel you the need for guidance or inspiration.
The Innovation Matrix
CAPITALIZE ON YOUR BRIGHT IDEAS WITH LEGAL DESIGN THINKING Organizations today innovate to survive in a competitive, complex, and interconnected business world. They co-create with others outside their own organization to succeed. But capturing the value of these bright ideas separately is often very complicated. The Innovation Matrix simplifies and structures innovation management. Start looking at innovation and Intellectual Property (IP) from a pragmatic perspective. This book will take you through three key steps (THINK-STRATEGIZE-ACT) to build an innovation and IP strategy. You will learn to use IP--which is at the core of every innovation--as a tool to define your strategy and manage the innovation process. It includes many examples, templates, and checklists to help put theory into practice. Test yourself with case studies, and use our hands-on Tools (legal design thinking) for your own projects and cases.
Visual Thinking Workbook
The Visual Thinking Workbook is connected to the Visual Thinking book. It's a pre-printed sketchbook in which you see things printed in grey, after which you're invited to copy or trace the drawings or add things to them, through how-to's and examples. Possible workbook examples
VISUAL THINKING: emotion & interactions, people going places
VISUAL THINKING: typografie & connection elements
VISUAL THINKING: visual interview VISUAL DOING: (facilitate) customer journeys
VISUAL DOING: facilitation templates
VISUAL DOING: (facilitate) strategy and change sessions
VISUAL DOING: scrum, agile and sprinting
Visual Doing Workbook
The Visual Doing Workbook is connected to the Visual Doing book. It's a pre-printed sketchbook in which you see things printed in grey, after which you're invited to copy or trace the drawings or add things to them, through how-to's and examples.
Inspiration for Innovation
In 101 short columns, Inspiration for Innovation offers practical insights and tips on you to become a successful innovator. In an inviting and jargon-free tone, this book inspires, surprises and teaches you how to be an innovator bit by bit. With the use of an expedition metaphor, it shows the key elements achieving a strategic mindset: timing, breaking patterns, understanding customers, creating a culture for innovation, and implementing innovation projects successfully. It's a wonderfully designed book to inspire yourself or to buy as a gift for other people. The 101 lessons in this book make you dream, think and act like a successful innovator.
The Worlds of Wonder: Experience design for curious people
Experience Design, the enterprise of creating immersive worlds around people seems to be the biggest star in todays marketing firmament. No other medium is more promising in connecting people to stories, places and ideas. What is the story behind this movement? How did it evolve and what is the best way of navigating in this sector? In this revealing book, two pioneers reconstruct the past 25 years, showing how constructed experience came to be central in our lives. They arrive at an original conclusion: immersive experience design is not just the latest new media extension. It is related to our way of being, of finding our way in life. When used in the right way, it serves as an instrument for massive, multi agent change. The Art of Wonder not only gives a thorough analysis of the psychological foundations of Experience Design and its rise into cultural and commercial realms, it also provides practical tips for how to build engaging worlds for your audiences. Larded with the light hearted history of their own XD-firm, one gets more than a feel for this way of work. From museums to theme parks and from A-brands to governments, Experience Design (XD) is paramount in today’s creative industry. Imagination is becoming the ultimate canvas for connecting people to brands, stories, and places. It will be of interest to all students and professionals active in experience design, including their bosses and clients. Since the book contains a first person account of discovering what XD is, it will function as a companion for designers and senior managers alike, since a growing segment of todays’ bigger organizations launches experiential marketing initiatives, posing new questions to their Marketing & Communication departments.
To Don`t List Project Planning for Creative People
How do you decide what you will do today - and what you won't do? There simply isn't time to realise every brilliant idea and to execute every little task. And as we cannot create extra time, we need to make choices. The To Don't List is a notebook and planner that helps you make those choices, whether they concern your daily tasks, your new projects or even your professional or creative life. It gives you the gift of simplicity: Just make a list for your life/work/project/year/month/day and throw out everything after the 3rd item. It will give you time and focus. The author used the To Don't List concept a lot in his studio while brainstorming, developing new ideas or working on projects: "That's a good idea, but let's put it on the To Don't List for now." In that way, he kept his focus on his goals. The To Don't List concept became a method, and the method became the inspiration for writing Don't Read This Book. Like the Don't/Do This - Game, the To Don't List is an addition to the ToDon't--Family.
When the Box is the Limit
Innovators have long recognised that constraints stimulate the process of creativity and innovation. When the box is the limit, creativity often comes to the surface organically as a natural solution. Restraints should never be a reason not to innovate. Often the contrary is true: restraints accelerate creativity, the driving force behind innovation.
When the Box is the Limit provides multiple inspiring examples from different industries and offers you a suite of 5 techniques. These techniques show step-by-step how to use natural or self-imposed constraints to the benefit of creativity and innovation. Put them to use with help of the downloadable tools on the interactive website accompanying the book.
Are you convinced that creativity plays a crucial role in the daily work environment, but are you also aware of the boundaries that take away the illusion of 'the sky is the limit'? Turn the undeniable reality into a real creative advantage with When the Box is the Limit.
Creativity Works!
Scientists say half the work we do could soon be done by robots. Creativity is the number one skill that keeps you relevant on the job market. And even if science would be wrong, we still have an interest to develop it: it's big fun. In Creativity Works! the authors explain what creativity is and why we are less creative than we would like to be. It turns out to be a matter of how your brains work and how school treats kids. And there is one more enemy: the f*ckoff gnome that must be killed. In this book you'll learn what basic skills you can practice to become creative and how a smart creative process can be designed and executed. From the formulation of a good starting question to research methods that will give you great inspiration and insights and from smart divergent thinking to brilliant idea judgment tools: it's all in there, Furthermore, Creativity Works! gives you great instructions to successfully prototype and sell your ideas, solutions and concepts. Let's beat the robot and work happily ever after!















