Penguin Books strana 464 z 487
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Purple Cow: Transform Your Business By Being Remarkable. Seth Godin
You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Apple, Starbucks, Dyson and Pret a Manger have in common? How do they achieve spectacular growth, leaving behind former tried-and-true brands to gasp their last? The old checklist of P's used by marketers - Pricing, Promotion, Publicity - aren't working anymore. The golden age of advertising is over. It's time to add a new P - the Purple Cow."Purple Cow" describes something phenomenal, something counterintuitive and exciting and flat-out unbelievable. In his new bestseller, Seth Godin urges you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable. It's a manifesto for anyone who wants to help create products and services that are worth marketing in the first place.
Vypredané
14,95 €
Jamaica Inn
When her mother dies, Mary Yellan goes to live with her aunt and uncle at Jamaica Inn. Strange things happen there at night, and Mary slowly discovers that she and her aunt are in terrible danger. Can she save herself and her aunt before it is too late?
Vypredané
7,10 €
9th & 13th
When Penguin published What a Carve Up! in 1994, Jonathan Coe's lasting fame was assured. There followed a string of widely acclaimed novels that together chart the changing social fabric of Britain over the last thirty years. 9th and 13th brings tog
ether several uncollected pieces of fiction and non-fiction, some of which never before published in the UK, from the master of comedy and pathos.Upozornenie: Vzhľadom na častejšie obmeny vydaní tejto knihy v zahraničí, kus, ktorý vám zašleme, nemusí
mať rovnakú obálku ako je zobrazená tu. Zobrazená obálka môže byť iba ilustračná. Obsah knihy aj cena budú však identické, bez ohľadu na obálku.
Vypredané
2,95 €
Oliver Twist
His mother is dead, so little Oliver Twist is brought up in the workhouse. Beaten and starved, he runs away to London, where he joins Fagin’s gang of thieves. By chance he also finds good new friends – but can they protect him from people who rob and murder without mercy?
Vypredané
7,40 €
Godel, Escher, Bach
'What is a self, and how can a self come out of inaminate matter?' This is the riddle that drove Hofstadter to write this extraordinary book. Linking together the music of J.S. Bach, the graphic art of Escher and the mathematical theorems of Godel, as well as ideas drawn from logic, biology, psychology, physics and linguistics, Douglas Hofstadter illuminates one of the greatest mysteries of modern science: the nature of human thought processes. 'Every few decades an unknown author brings outa book of such depth, clarity, range, wit, beauty and originality that it is recognized at once as a major literary event. This is such a work' - Martin Gardner.
Vypredané
24,95 €
Of Mice and Men
George and Lennie are friends and they have plans for the future. But Lennie is not very smart and he sometimes makes trouble. George wants to help him but that is not always easy. Then one night, when Lennie is alone, something happens. What can George do now? Can he help — or is it too late?
Vypredané
6,10 €
Falling Leaves
This book is the life story and family history of Adeline Yen Mah. Adeline was born in China at a time of great change and trouble. At the same time she suffered terrible unkindness from the members of her own family. Falling Leaves is a story of pain and fear but also of hope as Adeline fights for her independence. Anglický text
Vypredané
6,80 €
You Are What You Eat
In the primetime Channel 4 television series You Are What You Eat, Dr Gillian McKeith works closely with eight ordinary people to give them a nutritional makeover. As they get on the path to health their bodies and their lives turn around in amazing
ways. In the book, Dr Gillian brings together the practical advice and the real-life stories to create the diet and nutrition sensation of the year. There are 10 steps to follow which will literally transform the way you approach your diet and your h
ealth. The results are incredible and anyone can do it. At a time when the western world is waking up to the nightmare of obesity problems, Dr Gillian is a positive voice of inspiration whose approach is fun and passionate about food and about life.
Vypredané
18,95 €
Enemy of God
The continuing story of Arthur, the second in a trilogy which began with THE WINTER KING. The novels bring Arthur and his world to vivid life. A man battling for his vision of the future in a brutal age, dragged down by suspicions and magics of the past,
Vypredané
10,20 €
Rip Van Winkle and The Legend of Sleepy Hollow
Rip Van Winkle walks into the mountains one day and meets some strange old men. He comes home twenty years later. One dark night, Ichabod Crane is riding home and sees a man on a black horse behind him. The man has no head. Are there ghosts in these stories? What do you think?
Vypredané
6,60 €
Hamlet
Hamlet is the Prince of Denmark. His heart is filled with sadness and pain. Why? Only his two best friends, Horatio and Marcellus, know the true reason. The new king, Claudius, murdered Hamlet’s father and married the young prince’s mother. Will Hamlet be strong and brave enough to take revenge? Is he mad? Or does he have a secret plan?
Vypredané
7,80 €
The Interpreter
Silvia Broome is an interpreter at the United Nations. One night she hears a plan to kill the President of the African state of Matobo. Agent Tobin Keller of the US Secret Service must stop the killers. But is Silvia telling the truth? Is she hiding something from him? Is she more dangerous than the President’s other enemies?
Vypredané
7,00 €
Complete Polysyllabic Spree
In his monthly accounts of what he's read – along with what he may one day read – Nick Hornby brilliantly explores everything from the classic to the graphic novel, as well as poems, plays, sports books and other kinds of non-fiction. If he occasionally i
Vypredané
10,92 €
The Pelican Brief
In Washington, two Supreme Court judges are murdered and only the young and beautiful law student Darby Shaw knows why. She has uncovered a deadly secret but will anyone believe her? Can she stay alive long enough to persuade them she is right?
Vypredané
7,10 €
Lacná kniha Tess of the D´urbervilles (-95%)
Set in the bleak, magical Wessex landscape so familiar from Hardy's early work, Tess's cruel story reveals circumstances slowly closing in on her as she attempts to grasp a few moments of happiness with her lover.
Vypredané
0,24 €
4,78€
dostupné aj ako:
Tom Jones
When Mr Allworthy finds a baby boy in his bed, he decides to keep him and gives him the name Tom Jones. But Tom can’t keep out of trouble, and is sent away. Follow Tom’s travels and read of his adventures along the roads of eighteenth-century England.
Vypredané
7,30 €