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Lionel Messi, Neymar Junior and Cristiano Ronaldo have risen from humble beginnings in Argentina, Brazil and Portugal to rank among the most exciting talents football has ever seen. Now Luca Caioli, author of biographies Messi, Ronaldo and Neymar, asks: 'Who is the greatest of them all?' Comparing their contrasting styles, stories, records and awards, he gives you everything you need to decide who comes out on top. With exclusive insights from their friends, families, teammates and managers - including interviews with managers Luiz Felipe Scolari and Vicente del Bosque - Caioli presents a unique insight into what makes a modern player not just successful, but truly great.

Are we all at the mercy of our brain chemistry? Do you think that the amygdala and the hippocampus are fantastical sea monsters? What can an MRI scan tell us? Could you explain to dinner-party guests why we don't giggle when we tickle ourselves?30-Second Brain is here to fill your mind with the science of exactly what's happening inside your head. Using no more than two pages, 300 words and an illustration, this is the quickest way to understand the wiring and function of the most complex and intricate mechanism in the human body. Discover how the networks of 90 billion nerve cells work together to produce perception, action, cognition and emotion. Explore how your brain defines your personality, and what it gets up to while you are asleep.Illustrated with mind-bending graphics and supported by biographies of pioneers in the field of neuroscience, it's the book to get your grey matter thinking about your grey matter

Gretchen Reynolds' New York Times bestseller is an innovative guide to getting fit using cutting-edge science. Discover the amazing restorative powers of chocolate milk on tired muscles, the pros and cons of barefoot running (and why running can actually be good for your knees) plus the effect music can have on a workout. Reynolds shows how fidgeting burns 300 calories per day, why it's a bad idea to stretch before a run, and how even just 20 minutes of regular exercise can transform your health. And that lucky underpants really do work.

Mobile phones are a ubiquitous technology with a fascinating history. There are now as many mobile phones in the world as there are people. We carry them around with us wherever we go. And while we used to just speak into them, now mobiles are used to do all kinds of tasks, from talking to twittering, from playing a game to paying a bill. Jon Agar takes the mobile to pieces, tracing what makes it work, and puts it together again, showing how it was shaped in different national contexts in the United States, Europe, the Far East and Africa. He tells the story from the early associations with cars and the privileged, through its immense popular success, to the rise of the smartphone. Few scientific revolutions affect us in such a day-to-day way as the development of the mobile phone. Jon Agar's deft history explains exactly how this revolution has come about - and where it may lead in the future.

What is the place of individual choice and consequence in a post-Holocaust world of continuing genocidal ethnic cleansing? Is 'identity' now a last-ditch cultural defence of ethnic nationalisms and competing fundamentalisms? In a climate of instant information, free markets and possible ecological disaster, how do we define 'rights', self-interest and civic duties? Introducing Ethics confronts these dilemmas, tracing the arguments of the great moral thinkers, including Socrates, Plato, Aristotle, Hobbes and Kant, and brings us up to date with postmodern critics. Logic is the backbone of Western civilization, holding together its systems of philosophy, science and law. Yet despite logic's widely acknowledged importance, it remains an unbroken seal for many, due to its heavy use of jargon and mathematical symbolism. Introducing Logic follows the historical development of logic, explains the symbols and methods involved and explores the philosophical issues surrounding the topic. It will take you through the influence of logic on scientific method and the various sciences from physics to psychology, and will show you why computers and digital technology are just another case of logic in action. Dave Robinson and Judy Groves' Introducing Philosophy explores the awkward and provocative questions that philosophers have always enjoyed asking, such as: what is the nature of reality? Can we prove that God exists? Does language provide us with a true picture of the world? Comprehensive and enjoyable, it examines the key arguments and ideas off all the significant philosophers of the Western world from Heraclitus to Derrida.

One of the biggest-selling titles in the Introducing series, J.P. McEvoy and Oscar Zarate's utterly brilliant Introducing Quantum Theory explores one of the most challenging, thrilling and mysterious areas of science. Taking the reader on a step-by-step tour, they tackle the puzzle of the wave-particle duality, Schrodinger's 'dead and alive cat', the EPR paradox and much more, explaining this notoriously difficult theory with patience, wit and clarity. It is now more than a century since Einstein's theories of Special and General Relativity began to revolutionise our view of the universe. Beginning near the speed of light and proceeding to explorations of space-time and curved spaces, Introducing Relativity plots a visually accessible course through the thought experiments that have given shape to contemporary physics. This is a superlative, fascinating graphic account of Einstein's strange world and how his legacy has been built upon since. If a butterfly flaps its wings in Brazil, does it cause a tornado in Texas? Described as 'a beautifully succinct primer ...most recommended' by Time Out, Ziauddin Sardar and Iwona Abrams' Introducing Chaos attempts to answer bafflingly difficult questions like this. Explaining how chaos makes its presence felt in events from the fluctuation of the animal population to the ups and downs of the stock market, the book offers a uniquely approachable introduction to an astonishing and controversial theory.

The Horologicon (or book of hours) gives you the most extraordinary words in the English language, arranged according to the hour of the day when you really need them. Do you wake up feeling rough? Then you're philogrobolized. Pretending to work? That's fudgelling, which may lead to rizzling if you feel sleepy after lunch, though by dinner time you will have become a sparkling deipnosophist. From Mark Forsyth, author of the bestselling The Etymologicon, this is a book of weird words for familiar situations. From ante-jentacular to snudge by way of quafftide and wamblecropt, at last you can say, with utter accuracy, exactly what you mean.

What is the actual connection between disgruntled and gruntled? What links church organs to organised crime, California to the Caliphate, or brackets to codpieces? The Etymologicon springs from Mark Forsyth's Inky Fool blog on the strange connections between words. It's an occasionally ribald, frequently witty and unerringly erudite guided tour of the secret labyrinth that lurks beneath the English language, taking in monks and monkeys, film buffs and buffaloes, and explaining precisely what the Rolling Stones have to do with gardening.

I Think Therefore I Am, Existentialism, Dialectical Materialism? The Socratic Method and Deconstruction? Sure, you know what they all mean. That is, you've certainly heard of them. But do you know enough about them to join a dinner party debate or dazzle the bar with your knowledge?30-Second Philsophies takes a revolutionary approach to getting a grip on the 50 most significant schools of philosophy. The book challenges leading thinkers to quit fretting about the meaning of meaning for a while and explain the most complex philosophical ideas - using nothing more than two pages, 300 words, and a metaphorical image. Here, in one unique volume, you have the chance to pick the potted brains of our leading philosophers and understand complex concepts such as Kant's Categorical Imperative without ending up in a darkened room with an ice pack on your head.

Modernism is usually thought of as a shock wave of innovations hitting art, architecture, music, cinema and literature - the work of Picasso, Joyce, Schoenberg, movements like Futurism and Dada, the architecture of Le Corbusier, T.S. Eliot's The Wasteland and the avant-garde theatre of Bertolt Brecht or Samuel Beckett. But what really defines modernism? Why did it begin and how long did it last? Is Modernism over now? Chris Rodriguez and Chris Garratt's brilliant graphic guide is a brilliant exploration of the last century's most thrilling artistic work - and what it's really all about.

Stephen Hawking is the world-famous physicist with a cameo in "The Simpsons on his CV", but outside his academic field his work is little understood. To the public he is a tragic figure - a brilliant scientist and author of the 9 million-copy-selling "A Brief History of Time", and yet confined to a wheelchair and almost completely paralysed. Hawking's major contribution to science has been to integrate the two great theories of 20th-century physics - Einstein's General Theory of Relativity and Quantum Mechanics. J.P. McEvoy and Oscar Zarate's brilliant graphic guide explores Hawking's life, the evolution of his work from his days as a student, and his breathtaking discoveries about where these fundamental laws break down or overlap, such as on the edge of a Black Hole or at the origin of the Universe itself.

Capitalism now dominates the globe, both in economics and ideology, shapes every aspect of our world and influences everything from laws, wars and government to interpersonal relationships. "Introducing Capitalism" tells the story of its remarkable and often ruthless rise, evolving through strife and struggle as much as innovation and enterprise. Tracing capitalism from its beginning to the present day, Dan Cryan and Sharron Shatil, alongside Piero's brilliant graphics, look at its practical and theoretical impact. They cover the major economic, social and political developments that shaped the world we live in, such as the rise of banking, the founding of America and the Opium Wars.This book explores the leading views for and against, including thinkers like Adam Smith, Karl Marx, Theodor Adorno and Milton Friedman, together with the connections between them and their historical context. Capitalism has influenced everything in the 21st-century world. For anyone who wants to gain a broad understanding of this fascinating subject, this book cuts across narrow academic lines to analyse an all-encompassing feature of modern life.

"Introducing Chaos" explains how chaos makes its presence felt in many varieties of event, from the fluctuation of animal populations to the ups and downs of the stock market. It also examines the roots of chaos in modern mathematics and physics, and explores the relationship between chaos and complexity, the new unifying theory which suggests that all complex systems evolve from a few simple rules.This is an accessible introduction to an astonishing and controversial theory that could dramatically change our view of the natural world and our place in a turbulent universe.

'We were never born to read', says Maryanne Wolf. 'No specific genes ever dictated reading's development. Human beings invented reading only a few thousand years ago. And with this invention, we changed the very organisation of our brain, which in turn expanded the ways we were able to think, which altered the intellectual evolution of our species.' In "Proust and the Squid", Maryanne Wolf explores our brains' near-miraculous ability to arrange and re-arrange themselves in response to external circumstances. She examines how this 'open architecture', the elasticity of our brains, helps and hinders humans in their attempts to learn to read, and to process the written language. She also investigates what happens to people whose brains make it difficult to acquire these skills, such as those with dyslexia.Wolf, a world expert on the reading brain, brings both a personal passion and deft style to this, the story of the reading brain. It is a pop science masterpiece on a subject that anyone who loves reading will be sure to find fascinating.

Quantum theory confronts us with bizarre paradoxes which contradict the logic of classical physics. At the subatomic level, one particle seems to know what the others are doing, and according to Heisenberg's "uncertainty principle", there is a limit on how accurately nature can be observed. And yet the theory is amazingly accurate and widely applied, explaining all of chemistry and most of physics. "Introducing Quantum Theory" takes us on a step-by-step tour with the key figures, including Planck, Einstein, Bohr, Heisenberg and Schrodinger. Each contributed at least one crucial concept to the theory. The puzzle of the wave-particle duality is here, along with descriptions of the two questions raised against Bohr's "Copenhagen Interpretation" - the famous "dead and alive cat" and the EPR paradox. Both remain unresolved.