Najnovšie - Ekonómia, manažment, marketing strana 34 z 177
Ekonómia, Ekonomika 
Manažment 
Podnikanie, obchod, predaj 
Marketing, reklama, žurnalistika 
Dane, účtovníctvo 
Financie, finančný trh, investovanie 
Personalistika 
Bankovníctvo, poisťovníctvo 
Ekonómia, manažment - ostatné
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Daňové a nedaňové výdavky 2023
Ak výšku výdavku (nákladu) limituje zákon alebo jeho zahrnutie v zdaňovacom období upravuje zákon v inej výške ako osobitný predpis, preukázaný výdavok (náklad) možno zahrnúť do daňových výdavkov len v rozsahu a za podmienok ustanovených v zákone. Ak výšku výdavku (nákladu) limituje zákon výškou dosiahnutého príjmu alebo výškou príjmu z prijatej úhrady, uplatní sa výdavok (náklad) alebo jeho časť do daňových výdavkov v tom zdaňovacom období, v ktorom bol dosiahnutý príjem alebo prijatá úhrada. Aké daňové a aké nedaňové výdavky zákon o dani z príjmov vymedzuje, sa dočítate v novej publikácii.
Titul obsahuje:
Abecedne zoradené daňové a nedaňové výdavky s príkladmi
• z pohľadu zákona o dani z príjmov
• z pohľadu zákona o dani z pridanej hodnoty
• z pohľadu zákona o účtovníctve (JÚ, PÚ)
Záverečný účet obce a vyššieho územného celku
Druhé vydanie publikácie „Záverečný účet obce a vyššieho územného celku“ je praktickou pomôckou na zvládnutie náročného procesu zostavenia záverečného účtu v subjektoch územnej samosprávy. Autorka publikácie Ing. Ingrid Konečná Veverková veľmi vydareným spôsobom zrealizovala svoj zámer a pripravila komplexné dielo, do ktorého zakomponovala všetky potrebné informácie súvisiace so záverečným účtom. Zvolila si pritom zrozumiteľnú a používateľsky komfortnú formu, ktorá umožní čitateľovi jednoduchšie sa orientovať v jednotlivých kapitolách.
Na stránkach publikácie čitatelia nájdu dôležité informácie z rozpočtového hospodárenia územnej samosprávy, účtovníctva a rozpočtovníctva, množstvo príkladov a návrhov riešení praktických situácií, príklady účtovania prípadov súvisiacich so záverečným účtom, ako aj odporúčané vzory záverečného účtu a odborného stanoviska hlavného kontrolóra k záverečnému účtu.
Forma spracovania publikácie, jej komplexnosť a renomé autorky, ktorá je naslovovzatá odborníčka v danej oblasti, predurčujú tejto publikácii stať sa vítanou pomôckou pri zostavení záverečného účtu, jedného z najdôležitejších dokumentov, ktoré sa v podmienkach územnej samosprávy spracúvajú. Publikáciu preto ocenia nielen tvorcovia záverečných účtov, hlavní kontrolóri, ale aj všetci kompetentní zamestnanci obcí a vyšších územných celkov.
Poradca 11/2023 - Daňový poriadok (s komentárom)
Titul Daňový poriadok obsahuje novelizované úplné znenie zákona s komentárom. Daňový poriadok priniesol pre rok 2023 nasledujúce novely, ktoré Vám zrozumiteľne vysvetlíme; zaviedla sa úprava registrácie z úradnej moci, vzhľadom na nedostatočnú kvalitu dát zdrojového registra tak, že od 1. 1. 2023 sa budú registrovať z úradnej moci daňové subjekty, ktoré sú do tohto registra zapísané z obchodného a živnostenského registra a z ostatných registrov, podľa oznámenia, ktoré bude zverejnené na webovom sídle Finančného riaditeľstva SR. Ďalej sa pri ukladaní pokút zaviedol systém tzv. „druhej šance“, podľa ktorého správca dane pokutu, ktorú je možné určiť v rámci intervalového rozpätia, neuloží, ale vyzve na splnenie povinnosti s upozornením, že pri ďalšom porušení už bude uložená pokuta. Zároveň sa skrátila lehota na vyrubenie úroku z omeškania pri úplnej úhrade nedoplatku tak, že úrok bude možné uložiť do jedného roka od konca roka, v ktorom bol nedoplatok uhradený.
7 pilířů efektivního marketingu
Chystáte se investovat do internetové reklamy?
Nedělejte to bez této knihy!
Existuje obrovský rozdíl mezi hezky vypadající marketingovou kampaní a kampaní, která skutečně vydělává firmě peníze.
V této knize se dozvíte, jak efektivně využít internetový marketing k masivnímu růstu tržeb a zisku ve vašem podnikání.
Nemusíte mít online byznys, abyste mohli využít sílu digitálního marketingu.
Máte kamenný obchod, vlastní značku, provozovnu, agenturu, e-shop, expertní či makléřský byznys? Tak právě vám tento marketingový systém pomůže předvídatelně zvýšit prodeje.
Ke knize získáte bonusové video lekce zdarma, stačí se registrovat do členské sekce na stránce: www.digiforce.cz/sedm
Na sklade 1Ks
16,39 €
The Ultimate Personal Success Book
If you want to be the best, you have to have the right skillset.
From people skills and effective networking to building assertiveness and mastering memory techniques, THE ULTIMATE PERSONAL SUCCESS BOOK is a dynamic collection of tools, techniques, and strategies for success.
Discover the main themes and key ideas, and bring it all together with practical exercises.
This is your complete course in personal success.
ABOUT THE SERIES
ULTIMATE books are for managers, leaders, and business executives who want to succeed at work. From marketing and sales to management and finance, each title gives comprehensive coverage of the essential business skills you need to get ahead in your career. Written in straightforward English, each book is designed to help you quickly master the subject, with fun quizzes embedded so that you can check how you're doing.
The Crux
The most important part of a leader's job is to set in motion the actions today that will build a better future tomorrow - in other words, strategy. But how do leaders become strategists?
In this ground-breaking book, Richard Rumelt, the world's leading authority on strategy, shows how finding the crux of a challenge is the essence of the strategist's skill. The crux is the key issue where action will best pay off, and Rumelt reveals how to pinpoint it so you can focus energy on what really matters. Drawing on decades of professional and academic experience, and through vivid storytelling of some of the most important business decisions of recent times, Rumelt illuminates how leaders can overcome obstacles, navigate uncertainty and determine the best path forward.
Strategy is not about setting financial targets, statements of desired outcomes, or performance goals, it is about finding the crux and taking decisive, coherent action.
The Decision Book
Most of us face the same questions every day: What do I want? How can I get it? How can I live more happily and work more efficiently?
This updated edition of the international bestseller distils into a single volume the fifty best decision-making models used on MBA courses, and elsewhere, that will help you tackle these important questions - from the well known (the Eisenhower matrix for time management) to the less familiar but equally useful (the Swiss Cheese model). It will even show you how to remember everything you'll have learned by the end of it.
Stylish and compact, this little book is a powerful asset. Whether you need to plot a presentation, assess someone's business idea or get to know yourself better, this unique guide will help you simplify any problem and take steps towards the right decision.
Remote Working
DK brings you a practical guide summarising the skills and secrets you need to to manage a team remotely and get the best out of them.
Introducing DK'S Essential Managers - a one-stop guide full of top tips to boost productivity, performance and passion within a business environment. More people are working from home - or remotely in other locations or time zones - than ever before. But with the many advantages the remote- and hybrid-working model brings, there are also brand-new sets of challenges - especially around effective management and getting the best out of teams that aren't in the same room.
Jam-packed with all of the skills to get the best out of remote- or hybrid-working, and as a manager running projects and teams remotely - however far the distance may be. Discover how to adapt your management style and get the best out of your team by defining expectations, understanding the unique challenges of working outside the traditional office environment, and setting up new routines, structures, and processes. Pick up useful tips on how to stay focused, motivated, communicate effectively; keep projects on track; and achieve the best results.
Enveloped in a slim and sleek design, Essential Managers encompasses:
- A practical, "how-to" approach offering readers everything they need to run a project and manage a team remotely.
- Step-by-step instructions, tips, checklists, and "Ask yourself" features.
- Tables, illustrations, "in-focus" panels, and real-life case studies demonstrate and explain problem-solving, how to build confidence, and how to achieve the very best results.
Ogilvy on Advertising
David Ogilvy is 'The Father of Advertising' and in this new format of his seminal classic, he teaches you how to sell anything.
From the most successful advertising executive of all time comes the definitve guide to the art of any sale.
Everything from writing successful copy to finding innovative ways to engage people and from identifying with your audience to the various ways to sell a lifestyle, Ogilvy on Advertising looks at what sells, what doesn't and why. And, in doing so, he teaches what you can do to sell the most brilliant item of all... yourself.
From a titan of not just the advertising industry, but the business world, this book is David Ogilvy's final word on what you're doing wrong in any pitch and how you can finally fix it.
The Crisis of Democratic Capitalism
From the author of The Shifts and the Shocks, and one of the most influential writers on economics, a reckoning with how and why the relationship between democracy and capitalism is coming undone
We are living in an age when economic failings have shaken faith in global capitalism. Political failings have undermined trust in liberal democracy and in the very notion of truth. The ties that ought to bind open markets to free and fair elections are being strained and rejected, even in democracy's notional heartlands. Around the world, democratic capitalism, which depends on the determined separation of power from wealth, is in crisis. Some now argue that capitalism is better without democracy; others that democracy is better without capitalism.
This book is a forceful rejoinder to both views. It analyses how the marriage between capitalism and democracy has become so fraught and yet insists that a divorce would be an almost unimaginable calamity. Martin Wolf, one of the wisest public voices on global affairs, argues that for all its recent failings - slowing growth, increasing inequality, widespread popular disillusion - democratic capitalism, though inherently fragile, remains the best system we know for human flourishing. Capitalism and democracy are complementary opposites: they need each other if either is to thrive. Wolf's superb exploration of their marriage shows us how citizenship and a shared faith in the common good are not romantic slogans but the essential foundation of our economic and political freedom.
Modern Management And Leadership
From building a team to managing for the long-term, those that are successful in organisations will have one thing in common, the ability to lead and manage.
With the advance of technology and new developments in working practices, much has changed in business over recent years, but one essential truth remains – the importance of leadership and management. Drawing on evidence and experience, Jon Bright brings together helpful and practical suggestions to improve how we lead and manage people, organisations and places.
Whether beginning the long slog up the corporate ladder in local government, the civil service or the not-for-profit sector – or trying to navigate your way in smaller, more fluid and agile organisations, the book covers most aspects of leadership and management. It is for those managing people for the first time and old hands who have got a bit lost. It’s also for people who find themselves in senior leadership roles but have the insight to know they need to further develop their confidence, insights and skills.
33 személyiségfejlesztő lecke vállalkozóknak
A "33 személyiségfejlesztő lecke vállalkozóknak" c. könyv fejezeteinek célja, hogy elgondolkodtasson az életeddel, jövőddel kapcsolatban, amelynek köszönhetően magad számára egy még hatékonyabb életstratégiát tudsz kidolgozni.
Na sklade 1Ks
8,42 €
Znalostní management v cestovním ruchu
Monografie se zaměřuje na jeden z hlavních prvků v oblasti managementu znalostí, a tím je transfer znalostí a řízení transferu znalostí. Předmětem zájmu je významný zdroj znalostí pro cestovní ruch, kterým je akademická obec. Publikace tak reaguje na aktuální trendy, kdy schopnost, resp. nutnost měnit se a flexibilně reagovat na změny okolí vychází ze schopnosti učit se. Znalosti jsou proto v současnosti jedním z nejdůležitějších zdrojů organizace.
Cílem monografie je popsat transfer znalostí z akademického prostředí směrem k podnikům cestovního ruchu a zdůvodnit nutnost vytváření efektivního systému sdílení a transferu znalostí nejen v podnicích, ale zejména v rámci destinace cestovního ruchu. Snahou je kriticky posoudit, v čem jsou akademické znalosti pro podniky cestovního ruchu přínosem a zda jsou použitelné v praxi. Výstupem monografie je návrh modelu transferu znalostí v destinaci cestovního ruchu a naznačení směrů dalšího výzkumu v oblasti transferu znalostí zejména z akademické sféry směrem k podnikům cestovního ruchu.
The Rise of Central Banks
A bold history of the rise of central banks, showing how institutions designed to steady the ship of global finance have instead become as destabilizing as they are dominant.
While central banks have gained remarkable influence over the past fifty years, promising more stability, global finance has gone from crisis to crisis. How do we explain this development? Drawing on original sources ignored in previous research, The Rise of Central Banks offers a groundbreaking account of the origins and consequences of central banks’ increasing clout over economic policy.
Many commentators argue that ideas drove change, indicating a shift in the 1970s from Keynesianism to monetarism, concerned with controlling inflation. Others point to the stagflation crises, which put capitalists and workers at loggerheads. Capitalists won, the story goes, then pushed deregulation and disinflation by redistributing power from elected governments to markets and central banks. Both approaches are helpful, but they share a weakness. Abstracting from the evolving practices of central banking, they provide inaccurate accounts of recent policy changes and fail to explain how we arrived at the current era of easy money and excessive finance.
By comparing developments in the United States, the United Kingdom, Germany, and Switzerland, Leon Wansleben finds that central bankers’ own policy innovations were an important ingredient of change. These innovations allowed central bankers to use privileged relationships with expanding financial markets to govern the economy. But by relying on markets, central banks fostered excessive credit growth and cultivated an unsustainable version of capitalism. Through extensive archival work and numerous interviews, Wansleben sheds new light on the agency of bureaucrats and calls upon society and elected leaders to direct these actors’ efforts to more progressive goals.
The Ultimate Interview Book
If you want to be the best, you have to have the right skillset. From tackling tough questions and remembering everything you want to say to succeeding at numeracy tests, The Ultimate Interview Book is a dynamic collection of tools, techniques, and strategies for success. Short, punchy chapters mean you can read up quickly and start applying what you've learned immediately. Discover the main themes, key ideas, and tools you need and bring it all together with practical exercises. This is your complete course in acing that job interview.
About The Series Ultimate books are for managers, leaders, and business executives who want to succeed at work. From marketing and sales to management and finance, each title gives comprehensive coverage of the essential business skills you need to get ahead in your career. Written in straightforward English, each book is designed to help you quickly master the subject, with fun quizzes embedded so that you can check how you're doing.
Better Brand Health
The book is about brand health tracking, one of the biggest (and most costly) sources of insights about brand performance and inputs into brand strategy that marketers engage in. But yet most trackers were designed pre-How Brands Grow, and so suffer from being not fit for purpose to provide insights to managers looking to grow their brands.
Jenni has conducted R&D into brand health tracking for the past decade, much of this is published in a disparate range of academic marketing journals, some of it is not published because it is more technical. This book brings together that R&D with Jenni and the Ehrenberg-Bass Institutes background in How Brands Grow to help brand managers and researchers design an evidence based, useful brand health tracking research instrument and help them get the most out of the information to inform their recommendations and implications.
The Ultimate Business Communication Book
f you want to be the best, you have to have the right skillset.
From effective business writing and presentations to running productive meetings, THE ULTIMATE BUSINESS COMMUNICATION BOOK is a dynamic collection of tools, techniques, and strategies for success.
Discover the main themes and key ideas, and bring it all together with practical exercises.
This is your complete course in business communication.
ABOUT THE SERIES
ULTIMATE books are for managers, leaders, and business executives who want to succeed at work. From marketing and sales to management and finance, each title gives comprehensive coverage of the essential business skills you need to get ahead in your career. Written in straightforward English, each book is designed to help you quickly master the subject, with fun quizzes embedded so that you can check how you're doing.
The Ultimate Digital Marketing Book
If you want to be the best, you have to have the right skillset.
From effective SEO and Search marketing to mastering mobile and content marketing, THE ULTIMATE DIGITAL MARKETING BOOK is a dynamic collection of tools, techniques, and strategies for success. Short, punchy chapters mean you can read up quickly and start applying what you've learned immediately.
Discover the main themes, key ideas and tools you need and bring it all together with practical exercises.
This is your complete course in digital marketing.
The Ultimate Productivity Book
If you want to be the best, you have to have the right skillset. From effective time management and efficient speed reading to managing yourself and stopping stress from slowing you down, The Ultimate Productivity Book is a dynamic collection of tools, techniques, and strategies for success. Short, punchy chapters mean you can read up quickly and start applying what you've learned immediately. Discover the main themes, key ideas and tools you need and bring it all together with practical exercises. This is your complete course in being more productive.
About The Series Ultimate books are for managers, leaders, and business executives who want to succeed at work. From marketing and sales to management and finance, each title gives comprehensive coverage of the essential business skills you need to get ahead in your career. Written in straightforward English, each book is designed to help you quickly master the subject, with fun quizzes embedded so that you can check how you're doing.
Literatúra v kategórii Ekonómia, manažment, marketing ponúka bohatý výber kníh, ktoré sa zaoberajú rôznymi aspektmi ekonomiky a riadenia organizácií. Táto kategória je určená pre tých, ktorí majú záujem o širší pohľad na ekonomické a manažérske témy.
Literatúra v tejto kategórii sa venuje rôznym aspektom ekonomických systémov, makroekonomickým a mikroekonomickým analýzam, ekonomickým teóriám a modelom. Zároveň skúma rôzne stratégie riadenia a vedenia organizácií, ako aj inovácie a transformácie v podnikovom prostredí.
V tejto kategórii nájdete literatúru zameranú na podnikanie, medzinárodný obchod, inovácie, ekonomickú politiku, udržateľný rozvoj, logistiku a mnoho ďalších tém. Tieto knihy a časopisy poskytujú teoretické poznatky, empirické štúdie a praktické príklady, aby čitatelia získali ucelený prehľad o ekonomických a manažérskych problémoch a možnostiach.
Vzdelávajte sa v kategóriách ekonómia a ekonomika, dane a účtovníctvo, financie, finančný trh, investovanie, bankovníctvo a poisťovníctvo, manažment, marketing, reklama, žurnalistika, podnikanie a obchod a personalistika.
