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Najnovšie - Ekonómia, manažment - ostatné strana 4 z 12

Metody komplexního hodnocení podniku


Publikace velmi přehledně představuje a analyzuje metody komplexního hodnocení podniku. Komplexní informace načerpají nejen manažeři, podnikatelé, ale i studenti ekonomických či finančních oborů. V knize čtenáři najdou nejčastěji používané metody, informace o jejich konstrukci a vzniku. Kniha se zabývá celkovým podnikovým prostředím, shrnuje cíle podniku a primárně se zabývá hlavním cílem podniku – růst hodnoty pro akcionáře. Dále odkazuje na Management by Objectives. Zabývá se dále finanční analýzou podle Schmallenbachovy společnosti, modely jednofaktorové analýzy, risk index modely, vícerozměrnou diskriminační analýzou, modely podmíněné pravděpodobnosti a modely benchmarkingové. Dále zahrne modely založené na využití umělých neuronových sítí s učitelem a umělých neuronových sítí bez učitele. Jednotlivé kapitoly jsou shrnutím dosavadního poznání, metodikou tvorby těchto modelů, konkrétní používané příklady a hodnocení výhod a nevýhod metod. Několik kapitol obsahuje modely vytvořené autory publikace (především pak modely založené na umělých neuronových sítích).
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24,54 €

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Atomi szokások


"A „minden nap 1 százalékkal jobb teljesítmény” forradalmi rendszere Az emberek azt hiszik, ha változtatni akarnak az életükön, nagyban kell gondolkodni. A világhírű szokásszakértő, James Clear azonban egy másik utat fedezett fel. Tudja, hogy a valódi változás több száz apró döntés halmozati hatásának az eredménye – olyan kis döntéseké, mint napi két fekvőtámasz, öt perccel korábbi ébredés vagy egyetlen rövid telefonhívás. Ezeket nevezi atomi szokásoknak. Úttörő jelentőségű könyvében Clear elmagyarázza, hogy ezek a miniatűr változtatások pontosan hogyan növik ki magukat az életedet átalakító eredményekké. Mutat néhány egyszerű élet-hacket (a szokáshalmozás feledésbe merült művészetét, a kétperces szabály váratlan erejét, vagy a trükköt, amellyel beléphetsz az Aranyhaj-zónába), és a legfrissebb pszichológiai és idegtudományos kutatási eredmények segítségével magyarázza el, miért olyan hatásosak. Mindeközben olyan olimpiai aranyérmesek, nagy hatalmú vezérigazgatók és kitűnő tudósok inspiráló történeteivel szórakoztat, akik arra használták az apró szokások tudományát, hogy produktívak, motiváltak és boldogok maradjanak. Akár bajnokságot szeretnél nyerni a csapatoddal, cégként reméled újradefiniálni az iparágat, vagy egyszerűen csak magánemberként le akarsz szokni a dohányzásról, fogyni szeretnél, vagy csökkenteni a stresszt az életedben, illetve bármilyen egyéb célkitűzésed van, az Atomi szokások átalakítja a haladással és sikerrel kapcsolatos gondolkodásodat, és kezedbe adja a szokásaid átalakításához szükséges eszközöket és stratégiákat. Ezek a kis változások forradalmi hatással lesznek a karrieredre, a kapcsolataidra és az életedre."
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17,95 €

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Behavioral Insights


Our behavior is strongly influenced by factors that lie outside our conscious awareness, although we tend to underestimate the power of this "automatic" side of our behavior. As a result, governments make ineffective policies, businesses create bad products, and individuals make unrealistic plans. In contrast, the behavioral insights approach applies evidence about actual human behavior--rather than assumptions about it--to practical problems. This volume in the MIT Press Essential Knowledge series, written by two leading experts in the field, offers an accessible introduction to behavioral insights, describing core features, origins, and practical examples.
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15,95 €

Blue Ocean Shift


The New York Times bestseller. #1 Wall Street Journal bestseller. Blue Ocean Shift is the essential follow up to the classic Blue Ocean Strategy, the 3.6 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step-by-step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space. By combining the insights of human psychology with practical market-creating tools and real-world guidance, Kim and Mauborgne deliver the definitive guide to shift yourself, your team, or your organization to new heights of confidence, market creation, and growth. They show why nondisruptive creation is as important as disruption in seizing new growth. Blue Ocean Shift is packed with all-new research and examples of how leaders in diverse industries and organizations made the shift and created new markets by applying the process and tools outlined in the book. Whether you are a cash-strapped startup or a large, established company, nonprofit or national government, you will learn how to move from red to blue oceans in a way that builds your people's confidence so that they own and drive the process. With battle-tested lessons learned from successes and failures in the field, Blue Ocean Shift is critical reading for leaders, managers, and entrepreneurs alike. You'll learn what works, what doesn't, and how to avoid the pitfalls along the way. This book will empower you to succeed as you embark on your own blue ocean journey. Blue Ocean Shift is indispensable for anyone committed to building a compelling future.
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18,50 €

Rules for Modern Life


Do gentlemen wear shorts? What are the rules regarding interior decor in a high-security prison? Is it ever acceptable to send Valentine's cards to one's pets? The twenty-first century is an age of innumerable social conundrums. Around every corner lies a potential faux pas waiting to happen. But if you've ever struggled for the right response to an unwelcome gift or floundered for conversation at the dinner party from hell, fear not: help is at hand. In Rules for Modern Life, Sir David Tang, resident agony uncle at the Financial Times, delivers a satirical masterclass in navigating the social niceties of modern life. Whether you're unsure of the etiquette of doggy bags or wondering whether a massage room in your second home would be de trop, Sir David has the answer to all your social anxieties - and much more besides.
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12,95 €

Rockonomics


'An entertaining guide to economics by a former adviser to Barack Obama that uses the lessons of the music business to explain what is happening in the rest of the world' The Times, Books of the Year 'A key voice on a vast array of economic issues for more than two decades' Barack Obama 'An absolutely brilliant mind. The definition of left and right brain balance' Quincy Jones 'The music business keeps re-inventing itself (from records, to tape, to CDs to streaming) and Alan Krueger covers all the bases. As one former LSE student once sang: 'its only rock and roll but I like it, like it, yes I do.' That applies to this book too' Richard Thaler, Nobel Prize Recipient and author of 'Nudge' 'Rockonomics is entertaining, educational and enlightening. Alan Krueger gives us a backstage tour of the music industry - and in doing so, he creates a brilliant metaphor for our entire economy. Highly recommended' Harlan Coben Alan Krueger, the former chairman of the president's Council of Economic Advisers, uses the music industry, from rock artists to music executives, from managers to promoters, as a way in to explain the principles of economics, and the forces shaping our economic lives. The music industry is often a leading indicator of today's economy; it is among the first to be disrupted by the latest wave of technology, and examining the ins and outs of how musicians create and sell new songs and plan concert tours offers valuable lessons for what is in store for businesses and employees in other industries that are struggling to adapt. Drawing on interviews with leading band members, music executives, managers, promoters, and using the latest data on revenues, royalties, tour dates, and merchandise, Rockonomics takes readers backstage to show how the music industry really works - who makes money, how the economics of the music industry has undergone a radical transformation during the last twenty years, and what this tells us about our wider economy today.
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12,95 €

Unreasonable Success and How to Achieve It


How do people of seemingly ordinary talent go on to achieve unexpected results? What can we learn from them? What are the ingredients for unreasonable success and how is it achieved? In this ground-breaking book, bestselling author Richard Koch charts a map of success, identifying the nine key attitudes and strategies can propel anyone to new heights of accomplishment. The pattern of success is fractal. It is endlessly varied but endlessly similar. Success does not require genius, consistency, all-round ability, a safe pair of hands or even basic competence. If it did, most of the people in this book would not have impacted the world as they did. Who could have predicted that Nelson Mandela, a once-obscure lawyer, could have averted disaster in South Africa, reconciling people of different heritages to each other and establishing a viable democracy? Or that Helena Rubinstein, a young woman growing up in the grotty ghetto of Krakow, could have changed the face of beauty throughout the world? Or that the illegitimate son of a notary would become one of the world's greatest painters, known universally by his first name, Leonardo? Successful people typically don't plan their success. Instead they develop a unique philosophy or attitude that works for them. They stumble across strategies which are shortcuts to success, and latch onto them. Events hand them opportunities they could not have anticipated. Often their peers with equal or greater talent fail while they succeed. It is too easy to attribute success to inherent, unstoppable genius. With this book, you can embark on a journey towards a new, unreasonably successful future.
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18,95 €

Silicon Valley: Tísnivé údolí


V knize Silicon Valley: Tísnivé údolí předkládá Anna Wiener čtenářům své vzpomínky na práci ve startupech mezi lety 2013 a 2018. Ostře zde kritizuje řadu aspektů startupové kultury a technologického odvětví a přináší zamyšlení nad rolí mobilních aplikací v našem každodenním životě. V roce 2013 ukončila tehdy pětadvacetiletá Anna Wiener práci v literární agentuře v New Yorku a v touze po lepším profesním uplatnění započala svou novou kariéru ve startupu zabývajícím se vývojem aplikace pro čtení e-knih. Po krátké době se odtud přesunula do Silicon Valley nedaleko San Franciska, kde pracovala nejprve v analytickém startupu a později v tehdy ještě málo známé společnosti GitHub, která dnes představuje přední světovou platformu pro vývoj softwaru. Autorka v knize s nadsázkou vykresluje svět startupů a dává nahlédnout do jeho zákulisí. Coby vystudovaná socioložka si všímá i různých sociologických témat, především diskriminace a obtěžování žen v převážně mužské společnosti. Silicon Valley také popisuje jako místo milionářů i bezdomovců a stranou jejího zájmu nezůstává ani urbanismus nebo přesah technologické sféry do politického života.
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16,40 €

Leading Without Authority


'Ferrazzi is breaking new ground in defining what leadership can mean in the emerging world of work' -Arianna Huffington, founder and CEO of Thrive Global 'Ferrazzi has gone into the trenches to figure out what it really takes to empower people and make teams more than the sum of their parts. This book will be a staple in every leader's library' -Adam Grant, host of the TED podcast WorkLife, bestselling author of Give and Take and Originals The world of work is changing at an unprecedented rate leaving many organisations struggling to cope. At a time when constant innovation, agility, and speed often mean the difference between success and failure, we can no longer afford to waste time navigating the complex bureaucracy present in most companies. The #1 New York Times bestselling author Keith Ferrazzi argues that in times like these the ability to lead without authority is the essential workplace competency. Leading Without Authority reveals the secret to getting those around you to collaborate and cooperate to reach their full potential, whatever your title. The answer involves a shift in mindset that Ferrazzi calls co-elevation - working to elevate those around us. And you don't have to have formal authority, or direct reports, to utilize the co-elevation process. In fact, you can take initial steps forward without the other person even being aware of your efforts. Drawing on a decade of research and over thirty years helping CEOs and senior leaders drive innovation and build high-performing teams Ferrazzi reveals how we can all transform our business and our relationships with the people around us. The result is a new roadmap for thriving amid the disruptive pressures afflicting every industry.
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21,50 €

The Power of Not Thinking


Have you ever relied on your hand to remember your pin rather than your memory? Or acted out a golf stroke before going for it? Or listened to your gut on a big decision? In this insightful new book, leading business anthropologist Simon Roberts breaks down the revolutionary idea of embodied knowledge: the information that is unconsciously picked up by our body for use in every area of our lives. Drawing on his own experience working with some of the world's leading industry experts and looking at a range of real-life examples and cutting-edge science, Roberts explains the various ways in which our body acquires, retains and employs information and why we should learn to trust the instincts that inform the most crucial decisions and actions in our lives. The Power of Not Thinking shows why humans are capable of far more than we are currently led to believe. We just have to stop thinking and start trusting our bodies.
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16,50 €

The Intelligence Trap


How was a brilliant physics professor tricked into carrying 2kg of cocaine across the Argentinian border? Why do doctors misdiagnose 10 to 15% of their patients? Why do Nobel Prize winners spread fake news? We assume that smarter people are less prone to error. But greater education and expertise can often amplify our mistakes while rendering us blind to our biases. This is the 'intelligence trap'. Drawing on the latest behavioural science and historical examples from Socrates to Benjamin Franklin, David Robson demonstrates how to apply our intelligence more wisely; identify bias and enhance our 'rationality quotient'; read and regulate our emotions; fine-tune our intuition; navigate ambiguity and uncertainty; and think more flexibly about seemingly intractable problems. The twenty-first century presents us with complex problems that demand a wiser way of thinking. Whether you are a NASA scientist or a school student, The Intelligence Trap offers a new cognitive toolkit to realise your full potential.
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14,95 €

Don't Buy this Book


The sequel to the highly successful Don't Read This Book - Time Management for Creative People. Like its predecessor, it uses the "To Don't List" method to help you make the right choices - choices that help you achieve your goals as a creative entrepreneur. Don't Buy This Book walks through the necessary steps: testing your idea, getting it ready for business, and building on it. It covers everything you need to get started or improve your business as a creative and offers practical exercises to clarify who you want to be as an entrepreneur.
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19,50 €

Economics for Beginners


Nobody has everything they need, all the time - so how can we make do with what we have? Economics is all about understanding the choices we make to solve this problem. With bright infographics, this informative book describes why markets are so important, how businesses work out what to sell, and how governments choose how to run a country. Includes Usborne Quicklinks to specially selected websites for more information.
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13,50 €

No Bullsh*t Leadership


WINNER OF BUSINESS BOOK OF THE YEAR AWARD 2020: LEADERSHIP FOR THE FUTURE A Financial Times Business Book of the Month "A brilliant set of leadership tools that will help you succeed whatever your goal" - Sir Clive Woodward Leadership is not some special club, open only to elites. It's not a gold star given only to those with expensive degrees. Leadership is for everyone. Based on the author's hard-won experience, this smart, fun book delivers a step-by-step working manual on how to lead - for anyone. Full of principles and actionable steps that apply to every field, from small businesses to community initiatives, from sports teams to global enterprises, this book will transform your career and help you reach your goals. It demystifies an over-analysed subject to get to the heart of modern leadership: the life-changing power to get stuff done and make stuff better.
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13,95 €

How to Go to Work


'I wish I'd had this resource when I was growing up and starting work' Dr Radha, BBC Radio 1 'This is truly life changing. It should be standard issue to every teenager' Tamsin Blanchard, The Guardian Your first job. It's a daunting prospect isn't it? But it doesn't need to be. Whether you are on your first Saturday shift, about to start an apprenticeship or climbing the leadership ladder, this is your indispensable guide to surviving and thriving at work. In this insightful, informative and funny book, founding CEO Lucy Clayton and education policy advisor Steven Haines show us what really matters and how to make the best beginning. From dealing with your mistakes to celebrating your successes, from making an impression on day one to building your resilience and protecting your values - How to Go to Work is packed full of all the vital advice you need to jump-start your fledgling career. Drawing on the collective wisdom of CEOs. creatives, scientists, activists and professionals in every industry, this is all you need to know about how to go to work.
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12,95 €

How to Be a Capitalist Without Any Capital


You don't need to be university educated, have money, be creative, or even have an idea to get rich. You just need to be willing to break the rules. How to be a Capitalist Without Any Capital will teach you how to be a modern opportunist - investor, entrepreneur, or side hustler - by breaking these four golden rules of the old guard: 1. Focus on one skill: Wrong. Don't cultivate one great skill to get ahead. In today's business world, success goes to the multitaskers. 2. Be unique: Wrong. The way to get rich is not by launching a new idea but by aggressively copying others and then adding your own twist. 3. Focus on one goal: Wrong. Focus instead on creating a system to produce the outcome you want, not just once, but over and over again. 4. Appeal to the masses: Wrong. The masses are broke ($4k average net worth in America?). Let others cut a trail through the jungle so you can peacefully walk in and capitalize on their hard work. By rejecting these defunct rules and following Nathan Latka's unconventional path, you can copy other people's ideas shamelessly, bootstrap a start-up with almost no funding, invest in small local businesses for huge payoffs, and reap all the benefits.
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12,95 €

Štatistická ročenka Slovenskej republiky 2019 + CD


Publikácia ponúka bohatý zdroj súhrnných a dôveryhodných informácií zo všetkých oblastí národného hospodárstva SR, ako aj medzinárodné porovnanie vybraných štatistických ukazovateľov v krajinách Európskej únie.
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60,00 €

Writing for Business


Build essential skills and write with confidence at work! Immediately practical guide to better business writing designed to help you develop a clear, direct, natural communication style that supports rather than obscures what you want to say. Writing for Business covers writing principles that are relevant for a wide range of business documents, including email, letters, memos, reports, proposals, and more, while also offering editing tips to ensure you come across as professional and polished. The book features examples and tips straight from the workplace.
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13,95 €

Essential Grammar for Business


Reliable, authoritative, and designed to ease grammar anxiety! Words are the currency of every business transaction. They persuade, inspire, educate, and clarify. Essential Grammar for Business offers guidance to professionals perplexed by proper comma placement, dangling modifiers, or the difference between who and whom. With a better understanding of the building blocks, readers will be better equipped to focus on the other ingredients of good business writing such as content, clarity, and style. This book is fun, fast-paced, and easy to use.
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13,95 €

Literatúra v kategórii Ekonomia a Manažment ponúka bohatý výber kníh, ktoré sa zaoberajú rôznymi aspektmi ekonomiky a riadenia organizácií. Táto kategória je určená pre tých, ktorí majú záujem o širší pohľad na ekonomické a manažérske témy, ktoré sú mimo špecifických oblastí ako financie, marketing alebo personalistika.

Literatúra v tejto kategórii sa venuje rôznym aspektom ekonomických systémov, makroekonomickým a mikroekonomickým analýzam, ekonomickým teóriám a modelom. Zároveň skúma rôzne stratégie riadenia a vedenia organizácií, ako aj inovácie a transformácie v podnikovom prostredí.

V tejto kategórii nájdete literatúru zameranú na podnikanie, medzinárodný obchod, inovácie, ekonomickú politiku, udržateľný rozvoj, logistiku a mnoho ďalších tém. Tieto knihy a časopisy poskytujú teoretické poznatky, empirické štúdie a praktické príklady, aby čitatelia získali ucelený prehľad o ekonomických a manažérskych problémoch a možnostiach.